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About the Role

CNN is seeking a Specialist, Business Development to support the growth and execution of the CNN Commerce team’s Sponsored Revenue business. This role involves working with internal and external parties to create expansion opportunities through sales outreach, relationship building, performance analysis, and client satisfaction, with a deep integration into CNN Underscored, CNN's product recommendations and reviews site.

Responsibilities

Support the sales process for CNN Commerce sponsorship opportunities by pitching advertisers, articulating campaign value, and helping close opportunities from proposal stage to media booking and execution.
Develop and maintain a pipeline of Sponsored Revenue opportunities by nurturing existing relationships, sourcing new prospective advertisers, and tracking leads through the sales process.
Assist in building strategic sponsorship packages and media plans that align client objectives with CNN Commerce inventory, audience insights, and revenue goals.
Serve as a day-to-day point of contact for sponsors, communicating campaign status, performance insights, and progress against client objectives and KPIs.
Partner closely with Business Development, Ad Sales & Operations, Product, Social, and Editorial teams to support the development, sale, launch, and execution of sponsored and paid campaigns.

Requirements

Bachelor’s degree in business, marketing, communications or related field
Minimum 3 years of experience in a sales or business development role within the digital marketing space
Direct sales experience, preferably within digital media, publishing or advertising agencies.
Strong foundational understanding of core advertising metrics such as CPM and CPC as well as the frameworks of programmatic, social, and display advertising.
Experience with, and a passion for, generating revenue and hitting performance goals in a deadline driven environment.
Proven track record of successfully pitching, selling and executing sponsored and/or paid ad campaigns with advertisers.
Proactive and comfortable in an externally facing role, able to take direction from business team leads.
Competency in Microsoft suite of tools (Excel, Outlook, PowerPoint)

Skills

Affiliate Marketing experience preferred

Location

Remote

Work Type

Full-time

Experience Level

Minimum 3 years of experience

Education Level

Bachelor’s degree

Salary/Compensations

$62,972.00 - $116,948.00 salary per year

Benefits

Health insurance coverage
Employee wellness program
Life and disability insurance
Retirement savings plan
Paid holidays and sick time and vacation

About the Company

Warner Bros. Discovery is the stuff dreams are made of, encompassing iconic content and beloved brands.
CNN is the world's most essential and engaging source of digital news, undergoing rapid transformation.
WBD offers career-defining opportunities, thoughtfully curated benefits, and tools for exploration and growth.

Equal Opportunity

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences.
Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
Qualified candidates with a disability who require adjustments or accommodations during the job application and/or recruitment process can visit our accessibility page for instructions.