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About the Role

The Personal Banking Officer is responsible for outbound, proactive member contact to understand and meet their banking needs, consolidate share of wallet, and refer to senior bankers. This role drives sales through appointments generated from proactive calling and upselling referrals, contributing to team sales plans by assessing member financial needs and providing product and service solutions.

Responsibilities

• Contributes to the growth and on-going maintenance of the business and community portfolio
• Sources, receives, investigates, and analyzes requests for products from a variety of sources
• Manages Alterna’s business relationships including commercial accounts, Co-Operatives, Not-for-Profit organizations
• Meet sales targets by delivering products and services that puts the member’s needs first
• Proactively promote/sell and deliver a full range of banking products and services to meet our member’s needs
• Follow sales and service model by attending and actively participating in branch meetings, huddles, initiatives and campaigns
• Maximizes sales opportunities by using effective sales interviewing skills that uncover longer term financial member needs
• Provide financial advice to members with investment/credit needs requiring moderate financial solutions, using Alterna’s financial calculators
• Acquire and refer potential high value member relationships to internal and external partners
• Maintain a working knowledge and understanding of all products and services we offer and keep up to date with procedural changes
• Understand and apply risk-based pricing models and use rational pricing discretion to ensure every customer is profitable
• Uses sales and service tools to support member interactions
• Develop and implement a proactive member call plan
• Follow through on self generated sales and retention leads
• Follow through on referrals from other internal staff
• Identify and set personal development plan and complete activities set in plan
• Actively participate in regular coaching sessions
• Compliant with anti money laundering guidelines
• Perform other duties as assigned

Requirements

• Post secondary education combined with 3 years related experience in a financial institution or an equivalent combination of education and experience
• Proven track record in sales
• CSC or IFIC course completed or obtained within 12 months
• As part of continuing education enrolled in Financial Planning or other similar type programs
• Experience in providing credit solutions

Skills

• Above average analytical and inter-personal skills
• General business knowledge
• Mathematical aptitude
• Detailed working knowledge of investment and good knowledge of lending and mortgages
• Sound knowledge of various computer applications such as Excel, Word etc
• Good knowledge of the sales process
• Strong communication skills to interview effectively to uncover member needs
• Good problem-solving skills sufficient to identify, analyze and resolve complex member issues/problems
• Solid negotiation skills to deal with member solutions and sales

Location

• 1 The East Mall Crescent Toronto, On M9B 6G8

Work Type

• Full time

Experience Level

• 3 years related experience

Education Level

• Post secondary education

Salary/Compensations

• $52,000 - $55,000

Benefits

• Total rewards package

About the Company

• Alterna Savings and Credit Union Limited (Alterna) has delivered The Good in Banking® for over 115 years creating financial services that transform lives for the better, all while giving back to our community.
• Alterna is the first full-service, member-owned cooperative financial institution outside Quebec, sharing its expertise with over 210,000 members through a network comprised of 40 branches across Ontario, a call centre and multiple digital channels.
• Members and customers also benefit from an industry-leading online brokerage and investment management services.
• We are incredibly proud of our corporate culture, embodying our core values: Collaboration, Integrity, and Respect, where everyone works together towards a common goal; the financial wellbeing of our employees, members, and customers.
• This commitment has earned us several prestigious employer awards, including the National Capital Region's Top Employers award for nine consecutive years.

Equal Opportunity

• Alterna is compliant with the Ontarians with Disabilities Act and our team strives to provide an accessible accommodation experience. If you have a disability and require accommodations during the recruitment process, please contact our Recruitment Team and let us know how we can accommodate you.
• Alterna does not currently use Artificial Intelligence (AI) to screen, assess, or select applicants