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About the Role
Ravenna is seeking a Founding Product Marketing Manager to lead product go-to-market strategies. This role involves defining product positioning, crafting compelling narratives, and driving market adoption for an AI-native service desk. You will collaborate closely with founders and the go-to-market team, translating technical capabilities into customer benefits and building the Ravenna brand.
Responsibilities
- Own product positioning and messaging, defining how Ravenna is described in the market and developing resonant narratives.
- Lead product launches by owning go-to-market strategy for new features and updates, ensuring coordination and driving adoption.
- Build sales enablement materials, including pitch decks, one-pagers, and competitive positioning, to support the sales team.
- Partner with product and engineering to translate technical capabilities into clear customer benefits.
- Shape Ravenna’s brand through content, messaging, and narratives that strengthen the company’s voice.
- Develop customer and market insights to improve messaging and guide product decisions.
- Support demand generation by aligning campaigns, content, and outbound efforts with Ravenna’s positioning.
- Drive adoption and product understanding through content, documentation, and product education.
Requirements
- Strong product marketing experience, ideally in B2B SaaS or enterprise software.
- Excellent writing and storytelling skills, with the ability to simplify complex ideas.
- Technical curiosity and comfort working with technical products.
- Experience communicating with enterprise buyers in IT, Security, or Operations.
- A builder mindset with the ability to execute directly on content creation, deck building, and campaign launches.
- Strategic and execution-oriented approach, capable of both long-term planning and rapid iteration.
- Strong cross-functional collaboration skills, aligning teams around clear narratives.
- High degree of ownership and accountability for market perception and value communication.
Skills
- Product Marketing
- Messaging
- Storytelling
- Go-to-Market Strategy
- Product Launches
- Sales Enablement
- Content Creation
- Brand Building
- Market Research
- Demand Generation
- Cross-functional Collaboration
Experience Level
- Founding
Salary/Compensations
- Competitive Salary
- Top of market compensation for exceptional talent
Benefits
- Meaningful Equity
- Choose Your Setup (hardware flexibility)
- Flexible Time Off
About the Company
- Ravenna is building an AI native service desk in a category dominated by legacy systems.
- This role is ideal for someone who enjoys translating complex products into simple, powerful stories and wants to shape how a company defines a new category.