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About the Role

AGF is seeking a detail-oriented and technically proficient Marketing Technology Specialist to support the day-to-day operation and evolution of our marketing technology ecosystem. This role is responsible for executing and supporting digital marketing operations, campaign enablement, reporting and platform administration activities. The successful candidate will play a key role in ensuring AGF's marketing technologies are operating effectively, data is accurate and reliable, and marketing teams have the tools and support required to deliver impactful campaigns. This is a 12-month contract to cover a maternity leave.

Responsibilities

Support the administration, configuration and maintenance of AGF's marketing technology platforms.
Monitor platform performance and troubleshoot issues in collaboration with internal teams and external vendors.
Assist with system upgrades, enhancements and configuration changes.
Maintain platform documentation, user guides and operating procedures.
Administer user access, permissions and platform governance processes.
Build and execute marketing automation workflows, customer journeys and email campaigns.
Support audience segmentation, list management and campaign targeting activities.
Conduct quality assurance testing to ensure campaigns function as intended prior to deployment.
Assist with campaign deployment and post-launch validation.
Support personalization, lead nurturing and automated communication initiatives.
Serve as a primary point of contact for marketing technology support requests.
Provide guidance and training to business users on marketing technology tools and processes.
Support onboarding and training activities for new platform users.
Develop and maintain training materials and knowledge documentation.
Promote platform best practices and standards across the organization.
Identify opportunities to improve the efficiency and consistency of marketing operations processes.
Support testing and implementation of new platform features and capabilities.
Assist in documenting business requirements and technical specifications.
Stay informed on marketing technology trends, platform updates and industry best practices.

Requirements

Bachelor's degree or equivalent experience in Marketing, Business, Information Systems, Digital Media, Computer Science or a related discipline.
Relevant certifications in marketing automation, CRM, analytics or digital marketing technologies are considered an asset.
2-5 years of experience supporting marketing technology, marketing operations, digital marketing or CRM platforms.
Experience executing email marketing, automation or digital marketing campaigns.
Experience working with marketing automation, CRM, analytics or content management systems.
Experience building reports and analyzing marketing performance data.
Experience working with data management and system integrations is considered an asset.
Experience within financial services or another regulated industry is considered an asset.
Strong attention to detail and commitment to accuracy.
Excellent organizational and time-management skills.
Strong troubleshooting and problem-solving abilities.
Effective written and verbal communication skills.
Ability to manage multiple priorities in a fast-paced environment.
Collaborative team player with a customer-service mindset.
Eagerness to learn new technologies and continuously develop technical expertise.

Skills

Cvent
Seismic Enablement Cloud
wordpress
CMS
SFMC
Pardot
HTML
CSS
Reporting and analytics tools
Microsoft 365 applications
Excel
SharePoint Online
Email marketing
Lead management
Audience segmentation
Campaign measurement

Location

Toronto, Canada

Work Type

Contract

Experience Level

2-5 years

Education Level

Bachelor's degree or equivalent experience

Salary/Compensations

$72,500 – $82,500 annually

Benefits

Comprehensive and competitive total rewards package
Base salary
Variable compensation
Benefits
Retirement savings plans

About the Company

Founded in 1957, AGF Management Limited (AGF) is an independent and globally diverse asset management firm.
Our companies deliver excellence in investing in the public and private markets through three business lines: AGF Investments, AGF Capital Partners and AGF Private Wealth.
AGF brings a disciplined approach, focused on incorporating sound, responsible and sustainable corporate practices.
The firm’s collective investment expertise, driven by its fundamental, quantitative and alternative investing capabilities, extends globally to a wide range of clients, from financial advisors and their clients to high-net worth and institutional investors including pension plans, corporate plans, sovereign wealth funds, endowments and foundations.
Headquartered in Toronto, Canada, AGF has investment operations and client servicing teams on the ground in North America and Europe.
AGF serves more than 820,000 investors.
AGF trades on the Toronto Stock Exchange under the symbol AGF.B.

Equal Opportunity

AGF is an equal opportunity employer committed to fostering an inclusive and accessible workplace.
We welcome and encourage applications from individuals of all backgrounds, including women, Indigenous peoples, racialized persons, persons with disabilities, and members of the 2SLGBTQIA+ community.
We do not discriminate on the basis of race, national or ethnic origin, colour, religion, age, sex, sexual orientation, gender identity or expression, marital status, family status, disability, or any other status protected by applicable legislation.
We are committed to providing reasonable accommodations for applicants with disabilities throughout the recruitment process. If you require accommodation at any stage of the application or hiring process, please contact us at hr@agf.com so that appropriate arrangements can be made.