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About the Role

This role is responsible for the governance, lifecycle management, and ongoing development of proposal and sales content, ensuring accuracy, consistency, and scalability. The contractor will lead a team of content specialists, providing direction and coordination for content development initiatives.

Responsibilities

• Establish and maintain the global proposal content governance framework.
• Own the strategy library, ensuring win themes, differentiators, and product positioning are consistently reflected across proposal content.
• Maintain the single source of truth for proposal content used across all sales channels.
• Partner with SMEs, product leads, and marketing to ensure content remains accurate, differentiated, and aligned with market strategy.
• Oversee lifecycle management of proposal content including regular audits, updates, and retirement of outdated materials.
• Migrate current content library in Responsive to MS SharePoint and Google for data readiness within one year.
• Lead and implement the governance of AI-enabled proposal tools and automation workflows.
• Ensure responsible and controlled use of AI to prevent content duplication, inconsistency, or compliance risks.
• Develop structured templates, reusable modules, and automation frameworks to increase proposal efficiency.
• Support AI-driven knowledge communities for sales-related Q&A.
• Oversee the development of core sales assets, including global proposal templates, sales presentations, one-pagers and capability summaries, and strategy frameworks and pursuit tools.
• Ensure assets support enterprise pursuits and executive narrative development.
• Partner with Sales and Business Development, Product Teams, Marketing, Service Delivery, Legal and Compliance, IT Security and Data Privacy to gather information and maintain content accuracy.
• Ensure that proposal teams across Direct and Indirect channels are equipped with consistent, approved content and templates.
• Identify opportunities to streamline proposal workflows through automation and improved content structures.
• Reduce redundant writing efforts by improving content reuse and modular design.
• Support improvements that increase proposal quality, win rate, and team efficiency.
• Mentor and develop content specialists and automation resources.
• Assign and direct work across content and automation priorities, helping balance workload and deadlines.
• Establish standards for content structure, formatting, and narrative quality.
• Support team alignment with departmental priorities and enterprise pursuit strategy.

Requirements

• A minimum of 5 years of experience in content management, proposal writing, or a related field (global or multi-market preferred).
• Experience coordinating work within a proposal or content management setting.
• Comfortable with prompt writing and AI.

Skills

• AI and AI-enabled technologies
• Content and knowledge library management
• Automation tools and processes
• SharePoint
• InDesign
• MS Office Suite (Teams, Word, Excel, PowerPoint)
• Proposal Automation software (QorusDocs, Responsive, etc.)
• Design acumen
• Leading, mentoring, and developing teams
• Managing content libraries
• Managing automation systems
• Continuous improvement initiatives
• Google Workspace
• Excellent writer and storyteller
• Concise and impactful content creation
• Superior command of the English language
• Proactive approach to identifying content needs and gaps
• Confidence in working closely with executive-level staff
• Strong analytical skills
• Attention to detail
• Ability to work independently and as part of a team
• Strong collaborator
• Highly organized
• Ability to manage multiple projects and deadlines
• Effective time and people management skills
• Results and quality-driven
• Strong analytical, problem-solving and decision-making capabilities

Location

• Canada

Work Type

• Remote
• Hybrid

Experience Level

• 5+ years of experience in content management, proposal writing, or a related field

Salary/Compensations

• 60-80K CAD a year

Benefits

• Competitive range of benefits
• Paid Time Off
• Life Insurance
• Employer Pension Contribution
• Travel Reimbursement
• Extended healthcare, dental and vision benefits
• AD&D and Long-term disability insurance
• Monthly clinical supervision
• Supervision stipend
• Training/tuition reimbursement
• Access to professional monthly clinical development webinars & professional development workshops
• Gym Reimbursement
• Wellness rewards
• Access to EAP benefits and all WPO services
• Mentorship Program
• 24/7 support for risk calls
• Employee exchange programme
• Comprehensive training provided for this position

About the Company

• At Workplace Options (WPO), we deliver human-centric solutions that empower people to thrive - personally and professionally.
• With a global team of more than 4,800 professionals, we provide real-time emotional support, therapy, coaching, mindfulness, and family services to millions worldwide.
• Since 1982, we’ve partnered with employers, health plans, and insurers to design flexible, forward-thinking programs that evolve alongside today’s changing workforce.
• Today, we support 160 million people across 150,000 organizations, including over half of Fortune 500 companies.
• Now part of the TELUS Health family, we are expanding our global impact by combining decades of wellbeing expertise.
• Together, we’re building healthier, more resilient organizations—one person at a time.

Equal Opportunity

• At Workplace Options, we are committed to and are accountable for building a workplace where individuals feel empowered to bring their whole selves to work, free from judgment or fear of discrimination.
• We understand that having a diverse organization is only the beginning and it will require nurturing and care to thrive.
• We will continue to take action to ensure we achieve equitable and measurable outcomes.
• We strive to cultivate a space where diverse voices are not only heard but actively sought out and valued for the unique insights they bring.
• By embracing and promoting authenticity, we aim to build a vibrant and inclusive community that fosters collaboration, innovation, belonging and personal growth.