About the Role
As an Ad Monetisation Analyst, you will own the ad monetisation strategy for a diverse portfolio of games, guiding them from prototype to launch. Responsibilities include building and optimizing ad waterfalls, managing ad monetisation setups, and conducting A/B tests to improve performance. You will also generate and test new ideas for monetisation innovations and foster relationships with external partners.
Responsibilities
- Own ad monetisation strategy for a portfolio of games: build, optimize, and manage monetisation setups to maximize revenue across Lion Studios.
- Design and execute monetisation-related product decisions.
- Lead integration, testing, and rollout of new monetisation partners.
- Manage relationships with ad providers.
- Propose and drive new monetization initiatives, partnering with engineering to scope and build the solutions behind them.
- Track eCPM, fill rate, ARPDAU, and other core KPIs, and report performance and insights to Product, UA, and leadership.
- Serve as a primary point of contact for ad network — technical troubleshooting, escalations, and holding partners accountable to commitments.
- Comfort designing and reading A/B tests with statistical rigor.
- Collaborate with Product, QA, and User Acquisition teams to share insights, enhance workflows, and drive efficiency.
Requirements
- More than 3 years of experience in ad monetisation in gaming.
- Hands-on experience with MAX mediation platform.
- Ability to adapt quickly to new tools, dashboards, or analytical frameworks.
- Self-sufficient, autonomous, and able to juggle multiple projects in a fast-changing environment.
Skills
- Ad monetisation
- Gaming
- MAX mediation platform
- Looker for analytics and reporting (plus)
Location
- San Francisco
Work Type
- Full-time
Experience Level
- 3+ years
About the Company
- Tripledot Studios is one of the largest independent mobile games companies in the world.
- A multi-award-winning organisation with a global 2,500+ strong team across 12 studios.
- Portfolio includes major titles in mobile gaming, reaching top chart positions and engaging over 25 million daily active users.
- Guiding principle: when people love what they do, what they do will be loved by others.
- Building a company filled with driven, smart, detail-oriented people who love making games.
- Ambition to be the most successful games company in the world.
- Lion Studios is a mobile games publisher that works with mobile developers to get their games discovered by players globally.
- Lion Studios' creative and strategy teams help game developers break through the noise and grow their businesses.
- Since launching in 2018, Lion Studios has driven 90% of its games to the Top 10 in the App Store and Google Play.
- Helped drive 16 games to #1 in the US App Store’s Top Free chart.
