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About the Role

As a Social Media Manager, you will be responsible for researching, planning, and coordinating content for social media channels, with a focus on ntv. You will produce creative journalistic content, adapt digital content for target audiences, and manage social media activities. You will also identify and initiate relevant social media topics, collaborate with editorial teams, and develop new formats.

Responsibilities

• Research, planning, and coordination of content for social media channels with a focus on ntv
• Production of creative journalistic content (graphics/videos etc.) suitable for Instagram, TikTok, YouTube, Facebook, etc.
• Adapting digital content from ntv.de for target audiences and managing/expanding social media activities
• Identifying and initiating relevant social media topics focusing on news, politics, and society
• Close collaboration with the ntv.de editorial team, the One Video editorial team, and colleagues in the Berlin capital studio regarding social media
• Managing 360-degree formats like "Blome & Pfeffer" and "Pinar Atalay" and adapting their content for various platforms
• Conceiving new formats, including for TikTok, and moderating/responding to comments and engaging with the community
• Implementing the social media strategy and working with the team on its further development
• Intensive exchange with all editorial teams, interfaces, and departments at RTL News and RTL Deutschland

Requirements

• Minimum of three years of journalistic or editorial experience
• Proficiency in all relevant social networks and understanding of platform tonalities
• Mastery of digital video storytelling fundamentals and experience in producing and distributing social media content
• Ability to make sound decisions and work quickly and independently
• Ability to draw learnings from data
• Confident writing style with excellent knowledge of German spelling and grammar
• Ability to drive initiatives forward, with engagement, communication skills, flexibility (including weekend shifts and breaking news), and high self-motivation
• Fluent German and very good English language skills

Skills

• Social media content creation
• Video storytelling
• Content adaptation
• Community management
• Format conception
• Photoshop
• Canva
• Camera operation
• Editing

Location

• Cologne
• Berlin

Work Type

• Full-time
• Limited to 2 years

Experience Level

• Minimum three years of journalistic or editorial experience

Education Level

• Degree or vocational training

About the Company

• RTL Deutschland aims for sustainable success through content, technology, and data.
• They entertain, inform, and inspire millions daily across platforms with strong media brands, content, and products.
• As part of the RTL Group, they offer opportunities across TV, streaming, print, digital, radio, and podcasts.
• Over 8,000 creatives, strategists, tech experts, data analysts, and organizers work towards a common goal.
• They foster team spirit, a hands-on mentality, and a trusting work atmosphere, providing space for idea implementation and skill development.
• They are Germany's leading entertainment company.

Equal Opportunity

• We welcome applications from people who contribute to the diversity of our company.