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About the Role
This role will focus on Kraken Distribution, our newest and fast-growing product line, driving awareness, product-market fit, and go-to-market strategy to expand its footprint.
Responsibilities
- Help figure out product-market fit for Distribution across target markets
- Identify market opportunities and customer needs to influence product strategy and monetisation for Distribution
- Develop positioning and messaging for European markets
- Help drive adoption of Distribution
- Drive analyst engagement and help communicate our product vision and market differentiation
- Develop thought leadership and customer-facing content that builds awareness and credibility in the market
- Partner with Sales to develop the pipeline
- Work closely with the marketing team on ABM programs and event messaging
- Be the voice of the market
- Build a strong understanding of customer needs, market trends and competitors
- Bring customer insights into product and go-to-market discussions
- Help ensure that commercial decisions are grounded in customer and market evidence
Requirements
- 7+ years' experience in Product Marketing, Commercial Strategy, GTM Strategy, Product Management or Management Consulting.
- Experience defining go-to-market strategies for enterprise software or technology products.
- Strong strategic thinking and comfort working with ambiguity.
- The ability to turn market insight into practical product and commercial recommendations.
- Applicants must have the right to work in the country that they're applying to, at the time of application.
Skills
- Product Marketing
- Commercial Strategy
- GTM Strategy
- Product Management
- Management Consulting
- Enterprise software go-to-market strategy
- Technology product go-to-market strategy
- Strategic thinking
- Working with ambiguity
- Turning market insight into recommendations
- European languages
- Utilities industry knowledge
Experience Level
- 7+ years
About the Company
- Kraken powers some of the most innovative global developments in energy.
- We create the technology that redefines utilities and unlocks a new energy system of the future.
- Our operating system is transforming the industry worldwide by optimising renewable generation, building a more intelligent grid, and empowering utilities to deliver an exceptional customer experience.
- Kraken is a certified Great Place to Work in France, Germany, Spain, Japan, Australia, and USA.
- In the UK we are one of the Best Workplaces on Glassdoor with a score of 4.5, and in Germany we rate 4.7 on Kununu as a Top Company.
- We want to ensure you have the right tools and environment to unleash your potential.
- At Kraken, we're creating a team of genuine, honest, empathetic people.
- Our people are our strongest asset and the unique skills and perspectives people bring to the team are the driving force of our success.
Equal Opportunity
- As an equal opportunity employer, we do not discriminate on the basis of any protected attribute.
- We consider all applicants without regard to race, colour, religion, national origin, age, sex, gender identity or expression, sexual orientation, marital or veteran status, disability, or any other legally protected status.