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About the Role
The Senior Manager of Marketing will lead AMAX’s global marketing strategy, driving brand awareness, demand generation, and revenue growth across enterprise and channel markets. This role is responsible for building and executing integrated marketing programs that support sales, strengthen AMAX’s market position, and accelerate pipeline growth.
Responsibilities
- Develop and execute a comprehensive marketing strategy aligned with company growth goals
- Lead and mentor the marketing team across demand generation, content development, product marketing, branding and event planning
- Partner closely with Sales, Product, and Executive leadership to align go-to-market strategies
- Own demand generation strategy across digital campaigns, ABM, email, events, webinars, partner marketing
- Drive qualified pipeline and revenue through data-driven campaign planning and optimization
- Manage marketing funnel metrics including MQLs, SQLs, CAC, and ROI
- Strengthen AMAX’s brand positioning and messaging in AI, HPC, and enterprise infrastructure markets
- Oversee product marketing initiatives including value propositions, competitive positioning, and sales enablement
- Partner with sales and product teams to develop comprehensive user/buyer personas
- Ensure consistent brand voice across website, content, and social
- Guide content strategy including thought leadership, case studies, whitepapers, and customer success stories
- Oversee website optimization, SEO/SEM, marketing automation, and analytics
- Lead industry events, trade shows, and executive-level engagements
- Manage marketing budget and vendor relationships
- Track performance using marketing analytics and dashboards; report insights to leadership for future forecasts
- Implement scalable marketing processes and tools to support company growth
Requirements
- 5+ years of B2B marketing experience within IT industry
- At least 2+ years in leadership role
- Proven success driving demand generation and pipeline in enterprise or technology markets
- Strong understanding of B2B sales cycles
- Technology savvy
- Excellent written/verbal communication skills
- Ability to create compelling content that resonates with target audiences
- Strong project management skills
- Ability to manage multiple projects simultaneously and meet tight deadlines
- Experience in planning and budgeting
Skills
- AI
- HPC
- Cloud infrastructure
- Enterprise hardware/software
- Global marketing
- Hardware solutions
- Computing industries
- Qualitative and quantitative research
- Demand generation
- Content development
- Product marketing
- Branding
- Event planning
- Digital campaigns
- ABM
- Email marketing
- Webinars
- Partner marketing
- Marketing funnel metrics
- MQLs
- SQLs
- CAC
- ROI
- Brand positioning
- Messaging
- Value propositions
- Competitive positioning
- Sales enablement
- User/buyer personas
- Brand voice
- Content strategy
- Thought leadership
- Case studies
- Whitepapers
- Customer success stories
- Website optimization
- SEO/SEM
- Marketing automation
- Analytics
- Industry events
- Trade shows
- Executive-level engagements
- Budget management
- Vendor relationships
- Marketing analytics
- Dashboards
- Forecasting
- Marketing processes
- Marketing tools
Location
- Fremont, CA
Work Type
- Onsite
Experience Level
- Senior
- Manager
Education Level
- Bachelor's degree
- MBA or equivalent advanced degree in communication/business-related field
Benefits
- Medical Insurance
- Dental Insurance
- Vision Insurance
- 401(k)
- Flexible spending account
- Commuter benefits
- Disability insurance
About the Company
- Established in 1979, AMAX is a globally recognized leader in GPU-accelerated IT infrastructure, specializing in transforming standard IT systems into advanced, high-performance computing solutions.
- Catering to industries such as AI, cloud computing, autonomous vehicles, and high-performance computing, AMAX has set benchmarks in innovation, including pioneering liquid-cooled HPC systems for the semiconductor industry.
- With a global footprint spanning North America, Europe, and Asia, AMAX offers end-to-end services from design and manufacturing to deployment.
- Committed to addressing the growing demands of AI, AMAX delivers advanced solutions that help organizations achieve their technology goal and drive progress on a global scale.
- To learn more about AMAX’s advanced AI solutions, visit amax.com.
Equal Opportunity
- AMAX is proud to be an equal-opportunity employer.
- We welcome all applicants and provide equal employment opportunities regardless of age, race, gender, or other legally protected characteristics.