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About the Role
This Senior Sales Executive will build and grow relationships with agencies across the country in major media markets for top brand marketers, focusing on owned and operated inventory and audience extension. The role requires a passion for TV-driven data, an understanding of new advertising technologies, and expertise in audience targeting and cross-device targeting.
Responsibilities
- Develop high-level relationships with customers and serve as a trusted consultant to optimize their advertising growth.
- Create mid-term and long-term territory plans to grow the advertising business both on and off the Smart TV platform.
- Work with agencies and brands to integrate the Smart TV platform into their media mix.
- Act as the voice of the customer, communicating market trends and industry shifts, including implications to product teams.
- Serve as an internal champion for proposed Smart TV advertising strategy across other key Samsung stakeholders.
Requirements
- Extensive experience in new business development for traditional TV and digital media advertising (minimum 8 years).
- Experience selling data and complex deals is a plus.
- Experience working in a hunter capacity is a plus.
- Experience working with clients directly is a plus.
- Solid understanding of advertising industry issues and interest in advancing Smart TV's forward-looking strategies.
- Strong track record of high-level negotiation with established relationships within the advertising industry.
- Successful internal and external relationship management.
- Ability to interact with agencies and advertisers, with experience presenting both over the phone and in-person.
- Experience working in both entrepreneurial and established corporate cultures.
- Demonstrated ability to consistently close sales and generate revenues.
- Excellent written and verbal communication skills, strong attention to detail, and good follow-through.
Skills
- TV driven data
- Multi-channel advertising technologies
- Audience targeting
- Cross-device targeting
- Client relationship building
- Negotiation
- Sales strategy
- New business development
- Digital advertising
- TV advertising
Location
- New York, NY
- Domestic US travel as needed
- Periodic visits to headquarters in Korea
Work Type
- Full-time
- Road warrior
Experience Level
- Senior
- 8 to 12 years of experience selling digital or TV advertising solutions
- Minimum 8 years in new business development for traditional TV and digital media advertising
Education Level
- Bachelor's degree
Salary/Compensations
- $175,000 - $205,000
About the Company
- Samsung Ads has developed a proprietary ad platform that leverages unique first-party TV data to help brands connect to their audience across desktop, mobile, tablets, and SMART TVs.
- The Samsung Ad Platform delivers high-quality audience targeting powered by first-party audience data at scale, world-class data science, and brand-safe cross-device ad inventory.
- Samsung believes that innovation and growth are driven by an inclusive culture and a diverse workforce.
- Samsung aims to create a global team where everyone belongs and has equal opportunities, inspiring talent to be their true selves.
- Together, Samsung is building a better tomorrow for customers, partners, and communities.
Equal Opportunity
- Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
- Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.