Senior Data Scientist, Web/Marketing Analytics at Rockstar Games | NY, US | Rezi

Senior Data Scientist, Web/Marketing Analytics at Rockstar Games

Senior Data Scientist, Web/Marketing Analytics

Rockstar Games · NY, US

2 weeks ago

Senior Data Scientist, Web/Marketing Analytics

Rockstar Games · NY, US

15 days ago
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About the Role

Rockstar Games is seeking a Senior Data Scientist to join the Marketing Analytics team. This role will contribute to building the company's marketing analytics and business intelligence capacity, enhancing player experiences by identifying, tracking, analyzing, and actioning real-time and historical data across web environments and game titles.

Responsibilities

  • Collaborate with website partners to define and document measurement specifications and tracking requirements.
  • Own stakeholder relationships and communications to identify needs and translate them into actionable data analyses.
  • Support Marketing Analytics team members in developing web and player insights at a campaign level for marketing leadership.
  • Standardize and maintain analytics tracking, and architect and implement scalable tracking infrastructure.
  • Test and validate web analytics data, working with technical teams to identify data issues and solutions.
  • Utilize web analytics data with game and business data to deliver deep insights into user behavior and business performance.
  • Build well-organized reports and dashboards for valued metrics, centralizing various data sources, and use storytelling to convey insights.
  • Monitor and measure the effectiveness of new features, applications, and areas of web properties.
  • Stay up to date on measurement technologies and industry trends, proactively involving partners in pertinent changes and their potential impact on analytics.

Requirements

  • Bachelor’s degree in a quantitative field (Computer Science, Statistics, Applied Mathematics, Operational Research, Business Intelligence, or any other relevant field).
  • 6+ years of experience in web data analysis.
  • 3+ years hands-on experience with web technologies (JavaScript, HTML, CSS, HTTP requests, etc.).
  • 3+ years experience in database querying with SQL and/or PySpark.
  • Experience building visualizations with business intelligence tools (Google Data Studio, Tableau, etc.).
  • Mastered proficiency with Google Analytics 4 or equivalent web analytics tool.
  • Strong expertise with Google Tag Manager or equivalent tag management system.
  • Experienced with joining web data with other data sources for deep analyses in database environments like BigQuery and Databricks.

Skills

  • Web data analysis
  • Web technologies (JavaScript, HTML, CSS, HTTP requests)
  • Database querying (SQL, PySpark)
  • Business intelligence tools (Google Data Studio, Tableau)
  • Google Analytics 4 or equivalent
  • Google Tag Manager or equivalent
  • BigQuery
  • Databricks
  • Applied statistical knowledge
  • A/B testing
  • SEO
  • AEO
  • E-commerce data

Location

  • NYC headquarters in Downtown Manhattan

Work Type

  • Full-time
  • In-office

Experience Level

  • Senior
  • 6+ years of experience in web data analysis
  • 3+ years hands-on experience with web technologies
  • 3+ years experience in database querying

Education Level

  • Bachelor’s degree in a quantitative field

Salary/Compensations

  • $121,400—$161,800 USD

Benefits

  • Bonus
  • Equity awards
  • Full range of medical, financial, and/or other benefits

About the Company

  • At Rockstar Games, we create world-class entertainment experiences.
  • Become part of a team working on some of the most rewarding, large-scale creative projects to be found in any entertainment medium - all within an inclusive, highly-motivated environment where you can learn and collaborate with some of the most talented people in the industry.

Equal Opportunity

  • Rockstar is committed to creating a work environment that promotes equal opportunity, dignity and respect.
  • Rockstar will provide reasonable accommodations to qualified job applicants with disabilities during the recruitment process.
  • Encourage applications from all suitable candidates regardless of age, disability, gender identity, sexual orientation, religion, belief, race, or any other protected category.