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About the Role

Zlayt AI is seeking a General Manager, Head of Growth to lead go-to-market strategy and build the initial commercial function. This is a hands-on role requiring both strategic planning and personal execution, with the opportunity to hire and scale a team as the company grows. The ideal candidate will have experience in early-stage SaaS and a desire to build a GTM organization from the ground up.

Responsibilities

• Define and refine go-to-market strategy, including target segments, ICP, pricing, channel strategy, and competitive positioning.
• Translate product capabilities into a clear value proposition and messaging framework.
• Set GTM goals, pipeline targets, and success metrics, reporting progress to the founding team/board.
• Build and manage the sales motion from first principles, including pipeline generation, demos, trials, negotiation, and closing.
• Design the sales process, CRM/tooling stack, and qualification criteria.
• Hire, onboard, and manage the first sales hires.
• Own top-of-funnel marketing strategy, including positioning, messaging, content, and channel selection.
• Partner with or manage contractors/agencies for marketing efforts.
• Build early brand and category awareness within the personal injury legal community.
• Design the customer success and retention motion, focusing on onboarding, adoption, and renewals.
• Own retention and expansion metrics (NRR, churn, usage/adoption).
• Feed customer insights back into product and sales strategy.
• Build repeatable playbooks for onboarding and account growth.
• Recruit, hire, and develop the first Sales, Marketing, and CS team members.
• Establish the operating cadence, tooling, and reporting rhythm for the commercial organization.

Requirements

• 5+ years in GTM, revenue, sales, or growth leadership roles.
• Meaningful experience in early-stage/seed B2B SaaS.
• Demonstrated experience owning GTM strategy and personally executing it.
• Experience selling into a specialized, relationship-driven, or regulated vertical (legal, healthcare, financial services, or similar) is strongly preferred.
• Direct legaltech experience is a plus.
• Track record of building repeatable sales and/or customer success motions from scratch, including tooling.
• Comfort working directly with founders in a fast-moving, resource-constrained environment.
• Bias toward action over process.
• Strong written and verbal communication skills.
• Ability to credibly speak to legal industry buyers.
• Data-driven approach to pipeline, forecasting, and retention metrics.

Skills

• Go-to-market strategy
• Sales
• Marketing
• Customer Success
• B2B SaaS
• Vertical sales
• CRM
• Sales engagement platforms
• Support/CS platforms
• Communication skills
• Data analysis

Location

• Remote

Work Type

• Full-time

Experience Level

• Leadership
• 5+ years

Salary/Compensations

• Commensurate with experience

Benefits

• Paid time off (20 days)
• 12 paid holidays
• Medical, vision, and dental insurance (100% of base medical plan covered)
• Simple IRA with up to 3% company match
• Ongoing training and mentoring opportunities

About the Company

• Zlayt AI is a litigation automation platform for personal injury law, providing intelligent tools for demand letters, deposition summaries, discovery responses, and case analysis.
• We are an early-stage, product-led company building the category-defining go-to-market motion for legal AI in a large, underserved niche.
• This is an opportunity to build the commercial engine, strategy, sales, marketing, and customer success from the ground up, working directly with the founding team.

Equal Opportunity

• Zinda Law Group is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected status as required by applicable law.