Impress employers and recruiters.
Choose from hundreds of resume examples.

Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

About the Role

You will develop our positioning, sharpen our voice, and decide with the founders how and where we become visible. From social and press to our website, events, and relevant stages, you will develop the stories, formats, and channels that suit us. Not loud for the sake of being loud, but with a clear idea of what we stand for and how we want to be perceived.

Responsibilities

• Develop positioning, messaging framework, tone of voice, and brand guidelines, ensuring consistency across all channels.
• Translate robotics, electronics, and software into understandable narratives for customers, investors, and the community through launch campaigns, thought leadership, website content, and sales materials.
• Manage social media channels end-to-end, including strategy, editorial planning, content creation, community interaction, and performance analysis, with a focus on video and behind-the-scenes content from the lab.
• Build press and journalist relationships, draft press releases, prepare the leadership team for interviews, and shape trade show and conference appearances.
• Communicate product milestones, funding news, and partnerships both internally and externally.
• Make team progress, decisions, and values visible to ensure everyone is informed.
• Brief freelancers, agencies, and creatives, collaborate closely with founders, engineering, product, and sales, and provide the People team with the brand foundation for employer branding.

Requirements

• Several years of experience in Brand, Communications, PR, or Content, ideally in a tech, hardware, or deep-tech environment.
• A portfolio demonstrating the ability to simplify complex topics and focus on substance over buzzwords.
• Proven social media expertise, understanding the mechanics of platforms like LinkedIn, producing content, and knowing what drives reach and relevance.
• Curiosity for technology, with the desire to delve into robotics and ask the right questions.
• Hands-on mentality, capable of developing strategy and posting content on the same day, embracing startup realities.
• Confident presence when interacting with founders and stakeholders at eye level.
• Negotiation-level German and English proficiency with strong writing skills in both languages.
• Based in Berlin and willing to work onsite with the team.

Skills

• Brand Positioning
• Messaging Framework Development
• Tone of Voice Definition
• Brand Guidelines Creation
• Content Creation
• Storytelling
• Social Media Strategy
• Community Management
• Performance Analysis
• Public Relations
• Media Relations
• Press Release Writing
• Interview Preparation
• Event Communication
• Internal Communications
• Project Management
• Agency Management
• Cross-functional Collaboration
• Employer Branding Support
• Video Content Production
• Deep-Tech Understanding

Location

• Berlin

Work Type

• Onsite

Experience Level

• Mid-level

Benefits

• Learning opportunities with a dedicated learning day and individual further education budget.
• Relaxation area for rest, meditation, or prayer.
• Regular office massages.
• Mental health workshops.
• Office gym.
• Ping-pong area.
• Paid day for social or ecological engagement.
• Flexible benefits program (Home Interior, Mobility, Health, Food, Music subscriptions).
• Central office location in Berlin with modern labs, creative spaces, focus zones, and a fully equipped kitchen with snacks and drinks.

About the Company

• A company developing in the deep-tech sector, focusing on robotics, electronics, and software.