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About the Role

Vintage is seeking a proactive Senior Marketing Executive to plan and implement outstanding multichannel marketing campaigns for their non-fiction list, The Bodley Head, and the Vintage Classics imprint. This role involves collaborating with various departments to execute launch campaigns.

Responsibilities

• Plan and execute impactful campaigns, including audience identification, creative messaging, media planning, partnerships, and analysis.
• Collaborate with designers to produce campaign creative and write compelling campaign copy.
• Work with media agency partners to run effective digital campaigns and monitor performance.
• Support the growth of the Vintage Classics brand by identifying opportunities to reach new readers and drive sales.
• Present books to sales teams in an impactful way to drive sales.
• Communicate clearly and promptly with authors, agents, and colleagues.
• Provide market-led feedback on submissions and assist with author pitches.
• Build relationships with influencers, booksellers, brand partners, and design agencies.
• Contribute to creative brainstorms and develop sales-driving campaign strategies.
• Monitor competitor activity and identify new ways to reach readers.

Requirements

• Demonstrable experience planning and executing highly creative and sales-driving marketing campaigns, within publishing or other industries.
• Ability to leverage audience insights and data to inform marketing strategies.
• Passionate and knowledgeable about marketing, keen to pursue new opportunities and stay on top of book, consumer, and marketing trends.
• Excellent eye for design and strong copywriting skills.
• A love of books and reading (non-fiction and classics in particular).
• Strong written and verbal communication skills, in person and online.
• Ability to work cross-functionally and liaise with various teams.
• Organized, flexible, and adaptable with the ability to handle conflicting priorities/projects.
• A creative, curious, innovative, and inclusive approach.
• Able to work effectively both in a team and independently.

Skills

• Marketing campaign planning
• Multichannel marketing
• Digital campaign execution
• Copywriting
• Creative development
• Audience insight analysis
• Media planning
• Relationship building
• Communication
• Organization
• Flexibility
• Adaptability
• Social media activity (organic and paid)
• Design (Adobe Creative Suite or similar)
• Agency management

Location

• London Office at Embassy Gardens

Work Type

• Hybrid working
• Full-time

Experience Level

• Senior

Salary/Compensations

• Circa £35,000 dependent on skills and experience, plus bonus and benefits.

Benefits

• Bonus
• Benefits

About the Company

• Vintage is dedicated to bold publishing, creating books that encourage readers worldwide to think differently.
• We are committed to making books the best of their kind through publishing expertise and world-class design.
• Our heritage gives us confidence to find the next big thing.
• Making books is a team effort, and we share every triumph.
• We pour care into our craft, our authors, and each other.

Equal Opportunity

• As a Disability Confident Committed organisation, we offer interviews to candidates with a disability who meet the essential criteria for the role.
• We encourage you to tell us about any reasonable adjustments you may need by emailing [email protected].
• We celebrate creativity and diverse perspectives, so please be yourself!
• We recognise AI tools can be helpful, we recommend using them thoughtfully to ensure your responses reflect you.