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About the Role
FreeWheel is seeking a Senior Product Manager to develop and execute a market-informed roadmap and strategy for buy-side capabilities, focusing on APIs and UIs within the Connected TV (CTV) advertising market. This role aims to establish FreeWheel as the premier platform for CTV advertising, collaborating across Comcast to deliver innovative products that help customers reach their target audiences globally.
Responsibilities
- Lead the conception, design, and implementation of key capabilities for buying CTV advertising.
- Collaborate with the engineering team to guide products from launch through their lifecycle.
- Work with internal and external stakeholders to achieve high-quality decisions and outcomes.
- Showcase product launches in release trainings, client emails, and company webinars.
- Represent the Voice of the Customer throughout the product lifecycle to guide product development and strategy.
- Conduct market research and competitor analysis to inform strategic product positioning and direction.
- Collaborate with product development teams to ensure the delivery of high-quality products within timelines.
- Participate in strategic planning for product enhancements, including content, pricing, packaging, and feature sets.
- Assist in the financial management of products, analyzing budget variances to identify performance opportunities and risks.
- Communicate market trends, opportunities, and risks, developing and advocating for product feature sets and benefits.
- Perform feasibility assessments and capability gap analyses to align product offerings with market capabilities and demands.
- Lead cross-functional teams in the development and execution of product strategies, ensuring alignment with organizational goals.
- Recommend process, product, or service improvements by anticipating business challenges and regulatory issues.
- Contribute to the organization's strategy development, leveraging in-depth expertise to influence product direction and decisions.
- Exercise independent judgment and discretion in matters of significance.
- Maintain regular, consistent, and punctual attendance.
- Work nights and weekends, with variable schedule(s) as necessary.
- Perform other duties and responsibilities as assigned.
- Understand and apply Operating Principles.
- Own the customer experience, prioritizing seamless digital options and customer advocacy.
- Be an enthusiastic learner, user, and advocate of company technology, products, and services.
- Win as a team by collaborating and being open to new ideas.
- Participate in the Net Promoter System by joining huddles, making call backs, and elevating opportunities to improve customer experience.
- Drive results and growth.
- Support a culture of inclusion in work and leadership.
- Do what's right for employees, customers, investors, and communities.
Requirements
- 5+ years of product management experience, ideally on the buy-side of advertising products.
- Deep familiarity and passion for building and scaling flexible APIs.
- Familiarity with Connected TV and television advertising, and real-time bidding platforms.
- Expertise in understanding customer needs and synthesizing them into successful product initiatives.
- Substantial experience working directly with stakeholders in engineering.
- Demonstrable track record of taking product initiatives through the full lifecycle.
- Excellent communication skills, both verbal and written, with the ability to adjust communication style based on audience.
Skills
- Programmatic Advertising
- Advertising Agency
- Product Management
- Advertising Technologies
- API Development
- Client Facing
- Real-Time Bidding (RTB)
Location
- New York
Work Type
- Full-time
Experience Level
- Senior
- 10 Years +
Education Level
- Bachelor's Degree
Salary/Compensations
- $147,741.60 - $221,612.40
Benefits
- Best-in-class Benefits
- Commission (for sales positions)
- Bonus (for non-sales positions)
About the Company
- FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers.
- Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels.
- Buyer Cloud's driving vision is to be the best platform in the world for buying CTV advertising.
- Buyer Cloud is an easy-to-use, massively scaled, high-availability and highly flexible platform used by buyers worldwide.
- We offer our customers the most extensible and transparent advertising platform in the world and process millions of transactions per second.
Equal Opportunity
- Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.