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About the Role

This role is responsible for planning, coordinating, and executing direct inshipment programs, including direct mail, digital marketing, and alternate media, to support Direct to Consumer financial objectives.

Responsibilities

• Assists the Manager with the development of bulk and test marketing plans to meet inshipment program objectives.
• Coordinates the development of promotional materials, ensuring objectives and deadlines are met.
• Reviews creative copy, generates copy approval outlines, monitors the approval process, and writes production instructions.
• Proofreads all promotional materials at each creative stage.
• Sets up, maintains, and communicates campaign overview details to stakeholders for timely and accurate offer execution.
• Generates and processes campaign documents, including promotional details, progress reports, spending reports, and purchase orders.
• Reviews processes and operational aspects of inshipment programs to improve efficiency, cost savings, and innovation.
• Recommends methods to reduce complexity through innovation or creative process efficiencies.
• Monitors, reports, and presents campaign results at applicable stages for all programs.

Requirements

• Post-secondary diploma/degree in Business/Marketing or related discipline.
• Proficiency with Microsoft Office applications (Word, Excel, PowerPoint and Outlook).
• Exceptional organization skills and ability to manage multiple priorities under tight deadlines.
• Detail-oriented with the ability to coordinate complex campaigns under tight deadlines.
• Creative thinking skills for developing innovative marketing plans and problem-solving.

Skills

• Direct Marketing campaigns (developing and executing)
• Microsoft Office applications (Word, Excel, PowerPoint and Outlook)
• Organization skills
• Managing multiple priorities
• Attention to detail
• Coordination of complex campaigns
• Creative thinking
• Problem solving

Location

• 22 Adelaide Street West, Toronto

Work Type

• Hybrid model
• Regular full time

Experience Level

• 0 to 2 years progressive experience in Marketing

Education Level

• Post-secondary diploma/degree in Business/Marketing or related discipline

Salary/Compensations

• $45,000-$48,000

About the Company

• Harlequin is a leading publisher of commercial fiction and narrative nonfiction, publishing over 100 titles a month globally.
• Harlequin is a division of HarperCollins Publishers, the second-largest consumer book publisher in the world.
• HarperCollins Canada is the proud home of many bestselling and award-winning authors.
• HarperCollins Canada's vision is to publish the best books of our generation and work with authors throughout their careers.
• HarperCollins Canada is responsible for the sales, marketing, and publicity of HarperCollins titles from around the globe.

Equal Opportunity

• HarperCollins Canada and Harlequin are Equal Opportunity Employers committed to equal employment opportunities.
• Employment decisions are based on job requirements and the skills, knowledge, and experience of the candidate, regardless of any other factors unrelated to job performance.
• HarperCollins Publishers is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process.
• If you need assistance or accommodation in completing your application, due to a disability, email us at TalentManagement@harpercollins.com. Note: we will only respond to accommodation requests.