Impress employers and recruiters.
Choose from hundreds of resume examples.

Target Resume Now

Tailor your resume to this Assistant Manager, Omnichannel role.

Rezi rewrites your resume against Lactalis American Group Inc's job description. Free.

Resume score gauge reading 58 out of 100

Don't guess if your resume is good enough.

See how it scores against the Assistant Manager, Omnichannel posting at Lactalis American Group Inc — free, in seconds.

About the Role

The Assistant Manager, Omni-Channel plays a critical role in driving retail media and omnichannel performance across a portfolio of regional retailers. This position supports the execution of e-commerce, retail media, and shopper marketing programs for Lactalis brands, including Galbani®, Président®, and Parmalat®. The role partners closely with Sales, Planning, and Enablement teams to deliver customer-specific marketing programs, optimize online channel performance, and drive continuous improvement through performance analytics and strategic activation.

Responsibilities

Lead omnichannel activation across assigned retail accounts, ensuring seamless execution of retail media, e-commerce support, and shopper marketing initiatives.
Translate brand and business strategies into customer-specific marketing programs that support growth objectives and retailer needs.
Partner cross-functionally with Sales, Planning, Enablement, and Finance teams to align execution with business priorities.
Monitor retail media and e-commerce performance, leveraging platform-specific data and insights to optimize programs and maximize return on investment.
Own online channel performance across assigned accounts, including sales, conversion, visibility, and digital shelf effectiveness where available.
Support optimization of product detail pages, content accuracy, GTIN data, product links, and overall digital shelf health during key promotional periods.
Manage customer program budgets and monitor spending in collaboration with Sales, Planning, and Finance teams.
Ensure timely reconciliation, documentation, and payment processing for marketing programs and media investments.
Analyze channel and program performance to identify insights, opportunities, and recommendations for continuous improvement.
Develop creative briefs and maintain proof-of-performance documentation for omnichannel marketing initiatives.
Create and maintain monthly sales meeting templates, reports, and supporting materials for the broader Activation team.

Requirements

Minimum of 3 years of related professional experience.
Experience managing multiple projects and priorities simultaneously.
Ability to work effectively in a fast-paced environment with shifting priorities.
Strong organizational and project management skills.
Travel may be required up to 25%.
Extended hours may be necessary based on business and project needs.
Office-based environment utilizing standard business technology and communication tools.
Commitment to maintaining a safe and healthy work environment.

Skills

Strong analytical and problem-solving capabilities.
Excellent attention to detail.
Strong interpersonal and communication skills.
Familiarity with retail analytics and syndicated data sources; experience with Circana is a plus.
Knowledge of e-commerce, shopper marketing, retail media, and omnichannel activation strategies.
Proficiency in developing reports, presentations, and performance analyses.
Performance-driven mindset with a focus on delivering business results.
Commitment to continuous improvement and operational excellence.
Accountability, ownership, and transparency in achieving objectives.
Entrepreneurial thinking and proactive problem-solving.
Collaboration and teamwork across functions and stakeholders.
Adaptability, flexibility, and resilience in a changing environment.
Curiosity, innovation, and willingness to challenge the status quo.
Strong communication, accessibility, and relationship-building skills.
Demonstrated alignment with Lactalis leadership principles of Care, Share, Dare, and Inspire.

Location

New York City

Work Type

Hybrid

Experience Level

3 years of related professional experience

Education Level

Bachelor's degree required; Marketing, Sales, or related field preferred.

Benefits

Comprehensive Total Rewards Program
Variety of affordable benefits and coverage options
Insurance costs significantly supported
Generous contributions to retirement plans
Paid Time Off from day one
Training and development opportunities
Education Reimbursement

About the Company

At Lactalis in the USA, we're committed to providing meaningful opportunities for our people to learn, grow, and thrive, whether you're just starting your journey with us or looking to take the next step in your career.
From day one, we offer the tools and support to help you succeed.
As the world leader in dairy, Lactalis is a family-owned company with over 85,000 pragmatic and ambitious professionals across the globe.
Each day, we're proud to produce award-winning dairy products that bring people together.
In the US, we proudly offer an unrivaled house of beloved brands, including Galbani® Italian cheeses and ricotta, Président® specialty cheeses and butters, Kraft® natural and grated cheeses, Breakstone's® cottage cheese, Cracker Barrel®, Black Diamond® cheddar, and Parmalat® milk.
Our yogurt portfolio includes siggi's®, Stonyfield Organic®, Brown Cow™, Oui®, Yoplait®, Go-Gurt®, :ratio®, Green Mountain Creamery®, and Mountain High®, along with a growing family of ethnic favorites like Karoun®, Gopi®, and Arz®.
At Lactalis, we live by our core values, Ambition, Engagement, and Simplicity.
We foster a workplace where innovation thrives, diverse perspectives are celebrated, and everyone's unique background and ideas are valued.
Even if you don't meet every qualification, we encourage you to apply.
We want to hear about your PASSION, your STORY, and how your EXPERTISE can help us shape the future of dairy.

Equal Opportunity

Lactalis is an equal employment opportunity employer.
We will not discriminate against applicants with regard to any legally-recognized basis including, but not limited to: veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities.
Further, any division of the Company that is an Affirmative Action Employer will comply with all related legal obligations.