Marketing Management DACH - Internship at Cafeyn | BE, DE | Rezi

Marketing Management DACH - Internship at Cafeyn

Marketing Management DACH - Internship

Cafeyn · BE, DE

1 months ago

Marketing Management DACH - Internship

Cafeyn · BE, DE

a month ago
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About the Role

This internship offers hands-on responsibility and serves as an ideal entry point into the fast-paced digital marketing space, supporting growth in one of Readly’s core markets, Germany. You will gain experience across the full marketing mix, from campaign execution and content localization to data tracking and market analysis.

Responsibilities

  • Support the day-to-day planning, setup and execution of local marketing campaigns across channels such as podcasts, influencers, advertorials and more in the German market.
  • Assist with the daily coordination of external agencies and internal stakeholders by helping to draft creative briefs, organizing campaign assets, and supporting smooth campaign execution.
  • Collaborate with the local marketing team to adapt and localize marketing initiatives specifically for the German market.
  • Draft and localize engaging copy for newsletters, push notifications and landing pages tailored to the German audience.
  • Support the social media agency by creating organic content for Readly’s local social media channels.
  • Analyze internal reading data to identify trending titles, top-performing magazine categories, and popular articles in the DACH catalog, selecting the most effective content to highlight in local marketing activities.
  • Assist the analysis and compiling of channel-level performance metrics across channels like podcasts, influencers and advertorials.
  • Help compile and format reporting materials, campaign recaps, and slide decks to visualize channel performance and present key takeaways to stakeholders.
  • Support the creation and ongoing maintenance of a central marketing roadmap that consolidates all local marketing activities and key market growth metrics into a unified, clear dashboard.
  • Track competitor promotions, pricing adjustments and ad creatives in the DACH digital publishing space.
  • Research and identify new growth opportunities in the DACH market, including podcast sponsorings, emerging influencers, relevant affiliate partners and other local marketing trends.

Requirements

  • Must be a student enrolled at a university requiring a mandatory internship (Pflichtpraktikum) for a minimum of 4 months.
  • Currently pursuing a degree in Marketing, Communications, Business, or a related field.
  • Passionate about digital growth and media.
  • Pragmatic mindset, takes ownership of tasks, and eager to support campaign execution and daily operations in a fast-paced environment.
  • Enjoys working with numbers and is comfortable using tools like Excel/Google Sheets.
  • Good copywriting skills in German.
  • An eye for visual details and a creative talent for tailoring content to local audiences.
  • Native-level fluency in German.
  • Strong written and spoken English skills.
  • Curious about current marketing trends and media consumption habits.

Skills

  • Marketing
  • Communications
  • Business
  • Digital Growth
  • Media
  • Campaign Execution
  • Content Localization
  • Data Tracking
  • Market Analysis
  • Podcast Marketing
  • Influencer Marketing
  • Advertorials
  • Creative Briefs
  • Campaign Assets Management
  • Social Media Content Creation
  • Data Analysis
  • Performance Metrics Analysis
  • Reporting
  • Market Research
  • Trend Scouting
  • Excel
  • Google Sheets
  • Copywriting (German)
  • English Fluency

Location

  • Germany

Work Type

  • Hybrid
  • Internship

Experience Level

  • Internship

Education Level

  • University Student

Benefits

  • Access to mental health platform teale
  • Hybrid work policy (two days remote per week)
  • Unlimited access to Cafeyn platform content (VIP code)
  • Four office meet-ups per year

About the Company

  • Readly offers unlimited access to thousands of national and international magazines and newspapers, all in one app.
  • Partnered with 1,200+ world-famous publishers, providing readers with 5,000+ titles and over 290,000 back issues.
  • A value-driven ecosystem committed to unlocking a world of editorial content.
  • Dedicated international team across Sweden, Germany, the UK, and France.
  • Making magazines and trusted journalism more accessible than ever.

Equal Opportunity

  • We hire based on talent and we promote inclusivity inside Cafeyn and strongly believe that our culture is strongest when it is the most diverse.