About the Role
As a Senior Art Director, you will bring bold ideas, craft excellence, and creative ownership to every opportunity. You will expertly lead ideation, development, visual elevation, refinement, and execution, acting as a trusted creative partner across all endeavors. This role involves strong conceptual thinking, refined creative instincts, and the confidence to navigate pharmaceutical and wellness marketing realities while utilizing AI and emerging technologies responsibly.
Responsibilities
- Contribute meaningfully to creative ideation, bringing fresh, strategically aligned ideas to life in bold and differentiated ways.
- Elevate work and find ambitious creative opportunities within each brief, balanced against specific brand, scientific, and regulatory requirements.
- Tell engrossing and engaging stories by integrating design, messaging, and user experience in immersive experiences.
- Rapidly prototype visual worlds, campaign systems, and experience ideas to support earlier discussion, testing, and refinement using traditional expertise and emerging technologies.
- Recognize and push towards more distinctive solutions when ideation leads towards familiar or derivative work.
- Lead visual expression, elevation, and execution across complex deliverables including digital, print, video, social, and interactive formats.
- Translate strategic briefs into compelling, insight-driven creative concepts.
- Develop and refine campaign-level ideas, not just individual tactics.
- Provide oversight to ensure all work is polished, on-brand, and delivery-ready across channels.
- Act as a steward of brand, ensuring consistency while identifying opportunities for evolution.
- Maintain high standards of craft across all aspects of creativity, including typography, layout, composition, and information hierarchy.
- Anticipate and solve creative challenges proactively.
- Define the quality threshold for AI-assisted creative work, ensuring efficiency does not compromise distinctiveness or craft.
- Partner closely with Copy, Strategy, Medical, Client Services, and PM to deliver cohesive, effective work.
- Align visual storytelling with scientific accuracy and regulatory requirements.
- Contribute to a seamless team workflow through clear communication and accountability.
- Present work internally with clarity, verve, and rationale, articulating creative decisions confidently.
- Present and defend creative work in client-facing conversations, drawing on senior support where appropriate.
- Incorporate feedback thoughtfully while maintaining creative integrity and ambition.
- Provide guidance and informal mentorship to junior and mid-level designers.
- Elevate team output through feedback, collaboration, and leading by example.
- Contribute to a positive, curious, and growth-oriented creative culture.
- Help preserve foundational craft skills so the team can direct and critique technology rather than become dependent on it.
Requirements
- Highly skilled visual storyteller with strong conceptual and executional ability.
- Strong healthcare agency experience, ideally gained within a large network.
- Comfortable working across static, motion, interactive, and emerging multimodal creative environments.
- Strategic thinker who understands how design drives brand and behavior change.
- Comfortable leading complex projects with increasing independence.
- Collaborative partner who thrives in cross-functional teams.
- Emerging and ambitious creative leader who supports and elevates others.
- Adaptable and resilient, able to balance creative ambition with regulatory constraints.
- AI fluent and thoughtfully experimental, able to use the right tools, challenge outputs, and recognize limitations while keeping human judgment, taste, and accountability at the center.
- Strong communicator who can articulate creative rationale clearly.
- Team player, bringing professionalism, humility, and accountability to the team.
- Ambition and readiness to take the next step in your creative career.
Skills
- Conceptual thinking
- Creative instincts
- AI utilization
- Emerging creative technologies
- Visual storytelling
- Design
- Messaging
- User experience
- Prototyping
- Brand stewardship
- Typography
- Layout
- Composition
- Information hierarchy
- Collaboration
- Communication
- Presentation
- Mentorship
Location
- Brighton
- London
- Manchester
- Macclesfield
- Hybrid
- Remote
Work Type
- Hybrid
- Remote
Experience Level
- Senior
- Mid-level (mentorship)
Benefits
- Generous annual leave including the time between Christmas and New Year off
- Contributory company pension scheme
- Dynamic working
- Health insurance
- Income protection insurance
- Discretionary bonus scheme
- Season ticket loan
- Cycle scheme
About the Company
- At Inizio Evoke, this role is about becoming a trusted creative partner – to fellow members of the Creative, as well as your cross-functional agency team and clients.
Equal Opportunity
- We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
- Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.
