About the Role
Samsung Ads is seeking a Senior Product Marketing Manager to lead product marketing strategy for Samsung’s upper-funnel video solutions, focusing on reach, awareness, and audiences in North America and beyond. This role involves shaping the future of advertising solutions by leveraging Samsung's extensive first-party TV data to connect brands with audiences across all screens.
Responsibilities
- Drive significant revenue growth through agency channels, owning pipeline development, deal structuring, and annual budget commitments from holding companies.
- Develop and lead strategic agency opportunities and sustainable partnerships across key agency partners.
- Identify areas of incremental spend and blockers across the entire agency book of business.
- Develop and execute consultative selling strategies aligning platform capabilities with agency clients’ brand and performance objectives across Video, CTV, and Programmatic.
- Hold agencies accountable for revenue attainment in line with agreements.
- Support resolution of blockers faced by advertiser sales teams with agencies.
- Develop and launch enablement programs including marketing, measurement, insights, upskilling, and intelligence sharing across all agency stakeholders.
- Establish media and beyond-media strategic partnerships and support agencies in developing new revenue streams.
- Establish and oversee strategic partnerships, including coordination with internal company stakeholders.
- Create partnership best practices that can be shared across other geographies.
- Represent the company in key industry events relevant for the Agency / Media landscape.
- Build and manage a high-performing agency partnership team, setting clear expectations, developing talent, and driving accountability.
Requirements
- 12+ years of experience in Media, Advertising, ideally with a focus on digital and programmatic sales.
- Prior experience at or in deep partnership with CTV, retail media, or data-driven ad tech companies.
- Familiarity with DSPs, SSPs, clean room technologies, and programmatic measurement frameworks.
- Strong C-level connections in major advertising holding companies and familiarity with agency ecosystem and advertising market.
- Demonstrated track record of leading Sales teams to achieve and exceed revenue goals.
- Minimum of 5 years Leadership experience in complex matrixed environments.
- Consistent track record of delivering on or exceeding revenue targets in a high-growth, fast-paced environment.
- Existing network across Big 6 and major indie agencies.
- Self-starter, fast learner with a start-up spirit.
- Ability to work in and navigate a global matrix organization.
Skills
- Video
- CTV
- Programmatic
- DSPs
- SSPs
- Clean room technologies
- Programmatic measurement frameworks
- Sales
- Leadership
- Partnership management
- Revenue growth
- Consultative selling
Location
- North America
Work Type
- Full-time
Experience Level
- Senior
- 12+ years experience
- 5+ years leadership experience
Salary/Compensations
- $230,000 - $250,000
- Bonus target up to 80% of annual base, paid quarterly
About the Company
- Samsung Ads is an advanced advertising platform that leverages Samsung’s massive first-party TV data to help brands connect with audiences across all screens.
- With over 200 million Samsung Smart TVs worldwide, we provide advertisers with unparalleled reach and insights into TV viewership.
- We are at the forefront of the connected TV revolution, delivering advertising solutions that are intelligent, innovative, and effective.
- At Samsung, we believe that innovation and growth are driven by an inclusive culture and a diverse workforce.
- We aim to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves.
- Together, we are building a better tomorrow for our customers, partners, and communities.
Equal Opportunity
- Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.
- Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.
