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About the Role
Meta is seeking a results-driven Strategic Partner Manager to lead relationships with fashion creators across Instagram and Facebook and Meta products. This role owns a portfolio of high-value fashion creator partnerships, working to deepen their presence, product adoption, and monetization on Meta platforms. The SPM will act as a trusted advisor to creators and their representation, while serving as the key cross-functional partner for Fashion within Global Partnerships — connecting creator needs to Product, Marketing, and Comms. This is a highly cross-functional, externally-facing role that requires deep fashion industry fluency, relationship-building skills, and the ability to operate with autonomy in an ambiguous, fast-moving environment.
Responsibilities
- Own and grow a portfolio of ~250 strategic fashion creator relationships, serving as the primary point of contact and trusted advisor
- Develop and execute partnership strategies that drive product adoption, content investment, and monetization outcomes for creators on Meta platforms
- Build executive-level relationships with creators, talent management, and representation across the fashion industry
- Serve as a key cross-functional POC for Fashion — partnering with Product, Marketing, Comms, Sales, and Policy to translate creator needs into internal action
- Design and land tentpole moments and programs tied to key fashion industry events (Fashion Weeks, awards)
- Drive adoption of Meta's creator monetization and commerce products within the fashion vertical
- Provide structured market and competitive intelligence on fashion creator sentiment, platform preference, and emerging trends to inform product and GP leadership
- Represent Meta externally at industry events and evangelize the creator opportunity
- Track, measure, and report on portfolio health and partnership impact against goals
Requirements
- 7+ years of experience in partnerships, talent management, creator/influencer marketing, media, entertainment, or a related field
- Experience working directly with creators, talent, agencies, or representation
- Demonstrated experience building and managing external relationships
- Experience influencing and driving alignment across cross-functional teams (Product, Marketing, Comms)
- Communication and presentation skills, with experience presenting to senior external stakeholders
- Experience operating with a high degree of autonomy in a time-sensitive, ever-changing environment with multiple competing priorities
- Analytical skills, with experience using data to prioritize a portfolio and measure partnership impact
- Bachelor's degree or equivalent experience
Skills
- Fashion industry fluency
- Relationship-building skills
- Communication skills
- Presentation skills
- Analytical skills
- AI skill development
- Prompt/context engineering
- Agent orchestration
- Understanding of the competitive creator platform landscape (TikTok, YouTube, Pinterest, Snap)
Location
- Remote
Work Type
- Full-time
Experience Level
- 7+ years of experience
Education Level
- Bachelor's degree or equivalent experience
Salary/Compensations
- $131,000/year to $190,000/year
Benefits
- Bonus
- Equity
- Benefits
About the Company
- Meta is a company focused on connecting people and building communities.