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About the Role
FanDuel is seeking a Manager, Martech Solutions to lead the exploration, adoption, and integration of new technologies that enhance customer retention and acquisition. This role is crucial for the Marketing Technology team, overseeing a technology portfolio that delivers customer acquisition and retention experiences through strategy, innovative tool usage, and solutions engineering across marketing and promotion systems. The position involves collaboration with various departments to optimize customer acquisition and retention, elevating revenue-driving marketing initiatives through capability enablement and technical solutions delivery.
Responsibilities
- Drive technology transformation and marketing innovation by scoping, integrating, and enabling new capabilities across FanDuel's MarTech stack.
- Translate business needs into solutions that position FanDuel for industry leadership.
- Translate business requirements from Marketing, Commercial, and Product teams into technical specifications, integration designs, and phased delivery plans.
- Own solutions engineering across FanDuel's internal MarTech systems, including scoping integration requirements, designing scalable architectures, and delivering end-to-end capability builds.
- Own data integrations, model-driven marketing, and AI incorporation across MarTech tools.
- Design API and event-based connections between internal systems to enable content creation, marketing insights, and stack evolution.
- Serve as a key solutions partner for Customer Marketing, Technology, and Product teams.
- Partner with Data Engineering, Product, and Platform teams to evaluate build vs. buy tradeoffs and define technical standards for new tool onboarding.
- Maintain a solutions architecture that evolves with FanDuel's internal systems.
- Understand the marketing and advertising technology landscape to identify capability gaps and evaluate build vs. buy tradeoffs.
- Source the right partners or internal solutions to fit FanDuel's needs.
- Champion ways of working and prioritization of work across all business units.
- Ensure work is tracked and shared progress with stakeholders across commercial, marketing, and product functions.
Requirements
- 7+ years of experience in marketing technology, transformation, or solutions engineering leadership.
- Experience in developing new capabilities through current technologies and implementing new solutions across multiple 3rd party marketing technology partners.
- Expertise in developing sophisticated and personalized customer marketing campaigns via marketing technology, promotional/offer management platforms, and data warehouses.
- Hands-on experience integrating MarTech tools across internal systems via APIs or event pipelines.
- Strong collaboration skills and experience managing multiple stakeholders across products.
- Demonstrated experience driving ideas and operations adoption through coaching, influence, and collaboration.
- Familiarity with OKR goal setting framework.
- Experience with project and delivery management platforms such as JIRA, Asana, Monday.com, etc.
- Comfort working alongside engineering teams in agile or sprint-based environments.
Skills
- Marketing Technology
- Solutions Engineering
- Technology Transformation
- API Integration
- Event Pipelines
- Data Warehousing
- Promotional/Offer Management Platforms
- Agile Methodologies
- JIRA
- Asana
- Monday.com
Location
- New York
- Los Angeles
- Atlanta
- Jersey City
Work Type
- Hybrid
Experience Level
- 7+ years
Salary/Compensations
- $121,000 - $151,000 USD
Benefits
- Health plans (some as low as $0 per paycheck)
- Fertility and family planning programs
- Mental health support
- Fitness benefits
- Generous paid time off (PTO & sick leave)
- Annual bonus
- Long-term incentive opportunities
- 401k with up to a 5% match
- Commuter benefits
- Pet insurance
- Medical insurance
- Vision insurance
- Dental insurance
- Life insurance
- Disability insurance
- 401(k) matching program
- Short-term or long-term incentive compensation
- Cash bonuses
- Stock program participation
- Paid personal time off
- 14 paid company holidays
- Paid sick time
About the Company
- FanDuel Group is the premier mobile gaming company in the United States and Canada.
- FanDuel Group consists of America’s #1 Sportsbook (FanDuel Sportsbook), its leading iGaming platform (FanDuel Casino), FanDuel Racing, and its daily fantasy sports product.
- FanDuel Group also operates FanDuel TV and FanDuel TV+.
- FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
- The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland.
- FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator.
Equal Opportunity
- FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or any other characteristic protected by state, local or federal law.
- We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.
- FanDuel is committed to providing reasonable accommodations for qualified individuals with disabilities. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please email Benefits@fanduel.com.