About the Role
LinkedIn is seeking an experienced Growth Marketing Program Manager to lead complex, cross-functional acquisition programs that unlock higher-value growth for the business at scale. This role owns end-to-end program strategy and execution, setting direction, aligning teams and systems, and driving measurable impact across the Growth Marketing and Sales ecosystem.
Responsibilities
- Own and operate higher-value acquisition lead generation program end-to-end, translating business and revenue priorities into clear strategy, execution plans, and measurable outcomes.
- Lead cross-functional work across operations, finance, sales, and marketing teams, distilling strategy and insights into the right level of context to drive alignment and action.
- Leverage Artificial Intelligence tools to enhance operational efficiency and drive measurable, real lift in program and campaign performance.
- Design and incorporate ABM-centric strategies that engage buying committees within named accounts, enabling sales teams to drive coordinated, high-touch engagement.
- Own program-level performance and insights, synthesizing engagement, lead quality, conversion, and downstream revenue signals into clear recommendations and actions.
- Communicate program strategy, performance, and impact through concise, executive-ready updates that inform decisions and influence stakeholders.
- Communicate strategy, insights, updates, and results to stakeholders and leadership.
Requirements
- BA/BS degree in marketing, business, or a related field; or equivalent work experience.
- 7+ years experience in growth marketing.
- Proven ability to set and own a roadmap, driving strategy to execution.
- ABM experience designing 1:few, 1:1, and 1:many customized approaches to activate named accounts.
- Creative marketer with a passion for understanding the audience and designing programs that inspire action.
- Exceptional interpersonal, communication (oral and written), and presentation skills.
- Experience analyzing data to generate actionable insights and program improvements, driving innovation, and conducting A/B tests to enhance performance.
- Ability to prioritize, balance multiple projects, and manage complex workstreams while consistently delivering results.
- Experience collaborating across time zones to develop global strategies.
- Strong ability to collaborate, build deep relationships with colleagues, and influence functional teams to achieve goals.
- Experience working with Sales teams. Direct Sales experience or prior roles working closely with Sales leadership is a plus.
Skills
- Cross-functional Collaboration
- Strong Business Acumen
- Stakeholder Management
Location
- San Francisco Bay Area
Work Type
- Hybrid
Experience Level
- 7+ years experience in growth marketing
Education Level
- BA/BS degree in marketing, business, or a related field; or equivalent work experience.
Salary/Compensations
- $125,000 to $195,000
Benefits
- Annual performance bonus
- Stock
- Benefits
About the Company
- LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce.
- Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day.
- We're also committed to providing transformational opportunities for our own employees by investing in their growth.
- We aspire to create a culture that's built on trust, care, inclusion, and fun – where everyone can succeed.
- Join us to transform the way the world works.
Equal Opportunity
- We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer.
- LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
- LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities.
- Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
- Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
- As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.
