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About the Role

Sony Music Entertainment is seeking a highly organized and detail-oriented Account Manager to own day-to-day partner initiatives and technical execution for multiple labels’ releases across core video and social platforms. You will be the operational lead between label teams and partners to activate campaigns, scale artist-first opportunities, and drive measurable engagement and revenue.

Responsibilities

• Manage partner relationships by pitching label priorities, coordinating calls and meetings and escalating issues.
• Execute social-first campaign activations from brief to delivery and post-campaign analysis.
• Maintain partner-facing release information and pitch submissions as well as internal playbooks for platform best practices.
• Collaborate on gaming partner strategy by overseeing channel integrations and extensions, manage co-marketing and sponsorship activations, monitor engagement/monetization KPIs, and coordinate technical/support escalations.
• Manage all deliverables for marketing credits and ad credits.
• Spearhead claims and takedowns.
• Serve as project manager for platform-led opportunities.
• Develop campaign measurement frameworks, compile competitive performance reports and actionable insights; present learnings to internal teams for future iterations.
• Stay informed of platform product changes, trends, ad formats, and content behaviors to inform strategy across label rosters.

Requirements

• 3–5+ years’ experience in digital marketing, account management, partnership management, or label/agency role focused on social platforms; experience specifically with any of the partners mentioned above strongly preferred.
• Demonstrated track record managing multi-stakeholder campaigns and delivering measurable results on social-first activations.
• Strong project management skills; able to manage multiple campaigns and deadlines simultaneously.
• Excellent verbal and written communication and presentation skills.
• Analytical mindset; comfortable working with campaign metrics and translating data into recommendations.
• Deep understanding of short-form social content, creator ecosystems, platform mechanics, and trends.
• Collaborative, proactive, and solution-oriented with a high attention to detail.
• Familiarity with music industry workflows, release cycles, and label organizational structure is a plus.

Skills

• TikTok
• Meta
• X
• Snap
• Twitch
• YouTube
• VEVO
• Gaming partner strategy
• Campaign measurement
• Short-form social content
• Creator ecosystems
• Platform mechanics
• Trends

Location

• New York

Work Type

• Full-time

Experience Level

• 3-5+ years

Education Level

• Bachelor’s degree or equivalent experience

Salary/Compensations

• $75,000—$80,000 USD

Benefits

• Inclusive, collaborative and global community
• Modern office environment
• Medical, dental, vision, life & disability coverage
• 401K + employer matching
• Company-paid identity theft protection
• Resources for pets
• Mental health and meditation resources
• Industry-leading fertility coverage
• Fully paid leave for childbirth or bonding
• Fully paid leave for caregivers
• Programs for loved ones with developmental disabilities and neurodiversity
• Subsidized back-up child and elder care
• Reimbursement for adoption, surrogacy, tuition, and student loans
• Investment in professional growth and development
• Time off for a winter recess

About the Company

• Sony Music Entertainment fuels the creative journey and has played a pioneering role in music history.
• Works in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators.
• Operates at the intersection of music, entertainment, and technology, embracing new business models and employing breakthrough tools.
• Committed to artistic integrity, transparency, and entrepreneurship.
• A member of the Sony family of global companies.

Equal Opportunity

• Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.