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About the Role

Lead the strategic development of custom integrated marketing proposals for leading brands, partnering with sales, creative, editorial, video, and production teams to build insight-driven, commercially compelling programs across Future's portfolio. Operate across diverse categories, bringing together audience insights, editorial authority, cultural trends, and client objectives to develop innovative cross-platform marketing solutions. Shape scalable franchises, go-to-market narratives, and commercial opportunities that drive growth for advertisers and Future.

Responsibilities

Lead the strategic development of custom client proposals and proactive opportunities across our portfolio of brands and verticals.
Own the pre-sale process from end to end, partnering with cross-functional leads to guide brainstorms, RFP development, deck creation, proposal refinement, and client pitches.
Translate audience insights and cultural trends into innovative, insight-based marketing solutions.
Build strategic commercial packages spanning video, social media, creator campaigns, newsletter, experiential activations, audio and emerging platforms.
Shape go-to-market narratives and tentpole opportunities to strengthen marketplace differentiation.
Bring experience within commerce-driven categories and a strong understanding of how audiences shop, discover products, and engage with brands across platforms.
Develop integrated 360 opportunities with platform-native storytelling that seamlessly blends client objectives with editorial brand DNA.

Requirements

8+ years of experience in integrated marketing, branded content strategy, media, advertising, or creative strategy
Experience developing strategic marketing programs across multiple consumer categories
Proven ability to craft compelling pre-sale proposals combining insights, strategy, and commercial thinking
Strong knowledge of digital, social, video, creator, experiential, and commerce marketing ecosystems
Ability to manage multiple high-priority projects in a fast-paced environment
Team-oriented mindset with a track record of shaping strategic narratives for senior stakeholders
Familiarity with audience development, content monetization, and shaping recurring content formats
Excellent storytelling, presentation, and communication skills.
Experience developing social-first and video-first branded content.
Strong understanding of platform-native storytelling across YouTube, Instagram, TikTok, and emerging media.

Skills

integrated marketing
branded content strategy
media
advertising
creative strategy
digital marketing
social media marketing
video marketing
creator marketing
experiential marketing
commerce marketing
storytelling
presentation skills
communication skills
audience development
content monetization
platform-native storytelling

Location

New York

Work Type

Hybrid
2 days from the New York office

Experience Level

8+ years

Salary/Compensations

$121,000 - $130,000

Benefits

Medical, dental, and vision coverage
401k plus a company match
Uncapped leave
Bonus (share of profits when targets are hit)
Refer a friend bonus
Well-being support with access to Colleague Assistant Programs
Share Incentive Plan (opportunity to purchase shares)

About the Company

Future is a global leader in specialist media.
We provide expert content and technology that build valuable communities across all channels.
We are a pioneering multiplatform media powerhouse.

Equal Opportunity

At Future, we’re working to attract, retain and foster diverse talent, educating our colleagues in the importance of diversity, and review our internal processes so that they remain as free from bias as possible.
We recognise that, in order to reach diverse communities through our content, we must first ensure ours is a culture in which diversity can thrive.
Please let us know if you need any reasonable adjustments.