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About the Role
This is a 12-month maternity leave cover for a temporary global role. The Global VP of Research Client Partnership will lead strategic research initiatives and client relationships across the Automotive, Technology, and CPG verticals. The role involves partnering with major brands and media teams to deliver innovative measurement solutions, build thought leadership, and demonstrate the ROI of digital media investments.
Responsibilities
- Establish and grow consultative relationships with Global media, CMI, and brand teams.
- Partner closely with global account teams and the Client-side Head of Media.
- Spearhead client research activity globally.
- Design specific, innovative measurement solutions to improve client business KPIs, track investments, and demonstrate ROI.
- Set up research learning agendas and coordinate market rollouts.
- Translate complex data into meaningful analysis that addresses key business hypotheses.
- Produce compelling thought leadership pieces for client presentations.
- Participate actively in QBR sessions and client workshops.
- Represent Teads at major industry events.
- Build measurement norms and guidelines at both the client and industry levels.
- Elevate successful case studies to drive best practices.
- Ensure seamless internal communication of learnings.
- Maintain strong reporting relationships with key stakeholders across management, STA, sales, marketing, innovation, studio, and data teams.
Requirements
- 15+ years of relevant experience within a research agency, media vendor, or similar environment.
- Strong understanding of digital media measurement and the programmatic advertising ecosystem.
- Working knowledge of DSPs, DMPs, and SSPs.
- Deep knowledge of audience measurement and ad effectiveness principles.
- Experience utilizing vendors such as Nielsen, Comscore, and Kantar.
- Proven ability to build business-driven, creative insights.
- Act as a strong storyteller who can turn data into strategic business impact.
- Excellent interpersonal skills with the ability to navigate cross-departmental dependencies.
- Ability to build relationships across multiple time zones.
- Strong working knowledge of Excel and PowerPoint for running basic analytics.
- Experience using BI platforms (e.g., Tableau, Looker).
Skills
- Digital media measurement
- Programmatic advertising
- DSPs
- DMPs
- SSPs
- Audience measurement
- Ad effectiveness
- Nielsen
- Comscore
- Kantar
- Strategic storytelling
- Excel
- PowerPoint
- Tableau
- Looker
- Marketing Mix Modeling (MMM)
- Attention measurement
- Cookie erosion impacts on digital measurement
Location
- New York, New York
Work Type
- Hybrid
Experience Level
- 15+ years
About the Company
- Teads is a leading omnichannel advertising platform focused on driving outcomes for brand and performance advertisers across screens.
- Teads leverages predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement.
- Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally.
- The company is headquartered in New York, New York with a global team of around 1,700 people in 30+ countries.
- Teads has merged with Outbrain to create a unified omnichannel platform that drives results from branding to performance across all screens, including CTV, mobile, and web.
- Teads fosters innovation, creative problem-solving, and continuous learning.
- Teads is committed to providing the support, tools, and development opportunities needed to excel.
- Company culture is welcoming, dynamic, diverse, global, and built on top performance.
- Team members are approachable, resourceful, passionate, and proactive.
- Teads fosters a sense of belonging through Employee Resource Groups focused on environmental initiatives, women empowerment, charitable initiatives, diversity, equity, and inclusion.
Equal Opportunity
- Teads is an equal employment opportunity employer and committed to diversity and inclusion at all stages of recruitment and employment.