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About the Role
As a Lecturer for Online Marketing & E-Commerce (m/f/d), you will shape digital further education with immediate impact. You will teach live in a virtual classroom, impart application-oriented knowledge, and guide people on their path to future-proof jobs in the digital marketing world. You bring practical experience in the industry, understand how campaigns work, algorithms tick, and tools are used. At the same time, you enjoy accompanying, empowering, and systematically advancing people – even if they are just starting out professionally. In this role, you are an integral part of our team and actively shape our educational offerings not only in their execution but also in their further development.
Responsibilities
- Design and conduct interactive online live sessions, imparting practical knowledge in digital marketing, including performance campaigns, content creation, SEO, SEA, email marketing, e-commerce, and CRM.
- Prepare and present content based on existing standard materials, following defined modules in a methodologically sound manner that is clear, understandable, and relevant to the job market.
- Create opportunities for practical examples, current case studies, and application-oriented learning.
- Provide orientation, motivation, explanations, and repetitions to ensure participants gain the necessary confidence for their career entry.
- Provide didactic and content-related feedback, contribute to the further development of our teaching formats, and actively shape our digital learning processes.
- Collaborate closely with colleagues from the lecturer team, exchange knowledge, and contribute to building a strong and modern learning environment.
Requirements
- Practical experience in the online marketing or e-commerce environment.
- Familiarity with and ability to teach tools such as Meta Ads, Google Ads, GA4, Mailchimp, Shopify, Canva, or HubSpot.
- Didactic skills: ability to explain in a structured, motivating, and understandable manner, even for beginners and diverse groups.
- Digital affinity: comfortable in virtual classrooms, proficient with digital tools, and open to new learning formats.
- Attitude & communication skills: solution-oriented, appreciative, and clear communication, with a desire to pass on experience to people seeking a career change.
- Language proficiency: excellent German skills (C2 level); English skills are a plus.
- Certified pedagogical suitability & experience: ideally at least two years of experience in adult education, profound expertise in the subject area, and ideally proven pedagogical suitability through IHK certification (e.g., AEVO certificate).
Skills
- Online Marketing
- E-Commerce
- Performance Campaigns
- Content Creation
- SEO
- SEA
- Email Marketing
- CRM
- Meta Ads
- Google Ads
- GA4
- Mailchimp
- Shopify
- Canva
- HubSpot
- Digital Tools
- Virtual Classroom Facilitation
- Adult Education
- Pedagogical Skills
Location
- 100% Remote
Work Type
- Full-time
- Permanent Employment
- Remote
Experience Level
- Minimum 2 years of experience in adult education
Education Level
- IHK-certified training (e.g., AEVO certificate) for pedagogical suitability is ideal
Benefits
- Meaningful work with immediate impact
- 100% remote work
- Long-term perspective in permanent employment
- Freedom to shape content, formats, and didactic development
- Fair compensation
- Strong team culture
- Professional, dedicated, and collegial environment
- Flat hierarchies
- Genuine cohesion
About the Company
- Talentspring Academy Group is a dynamically growing network of state-recognized digital-first educational institutions with a clear focus on digital professional fields.
- We retrain people without formal qualifications, career changers, job seekers, and employees for in-demand roles in the digital world – state-certified, practice-oriented, and with follow-on potential.
- Our programs qualify for future-relevant professional fields such as Artificial Intelligence, Online Marketing, and Digital Sales – flexibly designed, close to the labor market, and with real career prospects.
- We combine the speed and innovative strength of an EdTech with the reach and credibility of established educational structures.
- Through strategic partnerships in the education sector, we have a nationwide infrastructure with several hundred locations, deep institutional trust, and direct access to our target groups via digital and local channels.
- We are experiencing the next growth spurt – with clear product-market fit, AI-first DNA, social impact, and unique market access that no other provider can replicate in this form.
- This is the perfect time to join and help shape the future of education in Germany.
Equal Opportunity
- Decisions regarding hiring and employment are not based on race, religion or religious belief, ethnic or national origin, nationality, gender identity, sexual orientation, disability, or age.
- Talentspring provides a safe workplace and takes action against discrimination and harassment of any kind.
- We are committed to ensuring that everyone develops to their fullest potential and experiences no disadvantage.
- We are proud of our diverse team and ensure that this lived diversity is reflected in every position.