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About the Role
The VP, Growth & Alliances supports the Creative Practice Area, inclusive of Performance Creative, Media, and CRM, while facilitating the pitch process across the business. You will work with both existing client partners and brands while identifying and responding to new client engagement opportunities. This role routinely interfaces with SVP, EVP, and C-level dentsu leadership, in addition to senior client executives. You will report to our SVP, Growth & Alliances. This role is a great opportunity for someone who loves bringing people together by overseeing the pitch process through problem-solving and coaching teams to develop winning growth strategies.
Responsibilities
- Manage all new business activities, participating in the planning and follow-up of growth efforts and projects.
- Lead the development of RFP and RFI responses in partnership with agency leaders.
- Partner with Growth leadership in the development of revenue growth strategies, with an emphasis on new client acquisition.
- Translate creative, media, data, and technology capabilities into compelling agency stories and win strategies.
- Partner with pitch teams and agency departments to ensure all aspects of the new business process are completed according to schedule and expectations.
- Gather client and competitive intelligence to help develop winning pitch strategies.
- Maintain agency credentials, case studies, biographies, and presentation materials.
- Support opportunities involving Performance Creative solutions, including full-funnel marketing, creative testing and optimization, and data-informed messaging strategies.
- Prepare consulting agreements, non-disclosure agreements, and new business proposals.
Requirements
- 7+ years of experience managing pitch processes across multiple industry categories.
- Experience with the marketing function, including what drives CMO-level decisions, and translating agency capabilities into compelling win strategies.
- Understanding of Performance Creative and how creative, media, data, and technology work together to drive measurable business outcomes.
- Experience supporting RFPs/RFIs involving full-funnel marketing, performance marketing, or programmatic solutions.
- Familiarity with creative testing, optimization, audience-based targeting, and performance measurement.
- Working knowledge of marketing technologies such as Adobe, Salesforce, Optimizely, Flashtalking, Clinch, or similar platforms.
Location
- New York
Work Type
- Hybrid
- Full time
Experience Level
- 7+ years
Salary/Compensations
- $136,850-$185,000
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Short-term and long-term disability insurance
- 401k
- Flexible paid time off
- At least 15 paid holidays per year
- Paid sick and safe leave
- Paid parental leave
About the Company
- At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams.
Equal Opportunity
- Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
- Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.