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About the Role
Support and lead key initiatives within a Strategic Business Unit (SBU), contributing directly to the achievement of annual organic growth targets. Work on brands undergoing significant transformation, partnering cross-functionally to drive innovation, fuel brand growth, and deliver results.
Responsibilities
- Assist in the execution of the brand’s integrated marketing plan, ensuring consistency with brand strategy and brand communication plan.
- Support relationships with Licensors and develop partnerships with licensees, reporting on business results.
- Execute specific brand activities including consumer and trade promotion, social media, Cause Marketing, Event Marketing, Artwork, and MSE Management.
- Lead operations in the launch of new products, product upgrades, and new packaging alongside a cross-functional team.
- Assist in developing brand strategies to drive brand growth in a growing category.
- Co-Lead day-to-day operational activities, including forecasting, monthly health of business reporting, and brand financial plans.
- Assist in developing presentations internally and externally to customers across all classes of trade.
- Develop an in-depth understanding and become a “Category Expert” with a strong understanding of the competitive environment.
Requirements
- 3+ years in Marketing (CPG, OTC, Cosmetics).
- Excellent analytical skills and experience with category analysis and forecasting.
- Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data.
- Strong project management skills.
- Strong communication skills (written, verbal, presentation, and interpersonal).
- Problem solving/ solution-oriented mindset.
Skills
- Marketing
- Brand Strategy
- Brand Communication
- Licensing
- Product Launch
- Forecasting
- Financial Planning
- Presentation Development
- Category Analysis
- Consumer Marketing Research
- Nielsen Data
- IRI Data
- Project Management
- Analytical Skills
- Communication Skills
- Problem Solving
Location
- Soho, NY
- Ewing, NJ
Work Type
- Hybrid
- Full-time
Experience Level
- Associate Brand Manager
- Senior Associate Brand Manager
Education Level
- BA/BS required
- MBA strongly preferred
Salary/Compensations
- $71,000-$101,100
- Eligible for a bonus
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- Basic life insurance
- Paid vacation
- Paid sick time
- Paid Parental Leave
- Paid holidays
- Floating holidays
- Vacation days starting in first year
- 401k retirement plan with company match and profit-sharing
- Discounted Employee Stock Purchase Plan
About the Company
- A collective energy and ambition. A place where you can make a real difference.
- A company that genuinely cares about its people, its products, its consumers and the environment.
- Unique, informal culture champions courage, determination and collaboration.
- Open and supportive team environment.
- Shared passion to work hard, innovate and push boundaries.
- Belief that when we strive for growth, anything is possible.
- Believe we can have the biggest impact because: Together We Have the Power to Win.
- For more information on our company, our brands and our culture visit us at http://www.churchdwight.com/
Equal Opportunity
- Church & Dwight is proud to be an Equal Opportunity Employer/Veterans/Individuals with Disabilities.