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About the Role
CONAM Management is seeking a Marketing Manager to join their team. This role supports results-driven marketing efforts and drives brand growth through creative and strategic campaign development and execution across various channels. The Marketing Manager will oversee all aspects of the marketing mix, including digital, content, public relations, and events.
Responsibilities
- Create and manage social media services, advertising campaigns, post boosting, channeling, and streaming.
- Analyze advertising, social, and reputation campaigns, translating data into actionable recommendations.
- Create professional responses to online reviews for CONAM and its managed properties.
- Monitor benchmarks for measuring the impact of advertising, social media, and reputation management campaigns.
- Develop and support CONAM property websites, including template creation, updates, audits, and CMS functions.
- Manage property websites with promotional, accurate, relevant, and neighborhood content.
- Implement and maintain Citation Site Dashboards with relevant content.
- Evaluate properties with occupancy concerns and propose strategic marketing plans.
- Coordinate training on marketing evaluations, strategies, budget creation, leasing goals, and occupancy improvement methods.
- Participate in creating, implementing, and measuring marketing strategies, reports, and metrics.
- Support the implementation of self-guided tours at the property level.
- Assist the Vice President of Marketing with CONAM branding and corporate marketing initiatives.
- Participate in CONAM trade shows and branding events.
- Support CONAM marketing initiatives at corporate, regional, and property levels.
- Complete graphic design functions and support website CMS platforms.
- Implement and audit advertising campaigns, evaluating performance and recommending improvements.
- Evaluate national markets, prepare market surveys, and assess underperforming properties, offering marketing analysis and training.
- Communicate directly with Regional Vice Presidents, Portfolio Managers, Area Managers, and Community Managers.
- Respond to requests within 48 hours and provide project status updates.
Requirements
- 2 years of industry experience or a degree in English, marketing, statistics, or business management.
- Proficiency in Adobe InDesign, Adobe Rush, Adobe Premier, Photoshop & Illustrator.
- Excellent writing skills with no spelling or grammar errors.
- Proficiency in Excel.
- Ability to convert native files to PNG, Jpeg, Fillable PDF, PDF, etc.
- Ability to create basic graphic designs for social media posts, website pop-ups, and promotional flyers.
- Understanding of marketing strategies for customer acquisition, lead volume, and leasing velocity.
- Strong organizational skills with the ability to prioritize multiple tasks and maintain attention to detail.
- Proficiency in building and activating website templates through different CMS structures.
- Must pass a background check, employment verification, and drug screening.
Skills
- Social media management
- Advertising campaign management
- Digital content creation
- Data analysis
- Reputation management
- Website development and management
- Content management systems (CMS)
- Marketing strategy development
- Graphic design
- Microsoft Excel
- Adobe Creative Suite (InDesign, Rush, Premier, Photoshop, Illustrator)
Location
- Phoenix, AZ
Work Type
- Hybrid
- Full-Time
Experience Level
- 2 years of industry experience
Education Level
- Degree in English, marketing, statistics, or business management
Salary/Compensations
- $70,000
Benefits
- Medical, dental, vision insurance
- Pet insurance
- Life insurance
- Identity theft protection
- Paid sick and vacation time
- 401(k) plan with company match
- Flexible Spending Accounts (FSAs)
- Employee Assistance Program (EAP)
- Service award days
- Floating holiday
- Early earned wage access
About the Company
- Founded in 1975, CONAM Management operates in 10 states across 26 key metropolitan markets, supporting over 60,000 apartment units.
- CONAM has a growing team of over 1,700 associates dedicated to maintaining and enhancing residents' quality of life.
- CONAM fosters a collaborative, team-oriented culture where associates thrive and are valued.
- CONAM Management Corporation offers a career where you can grow and be recognized in Property Management.
- CONAM prides itself on its culture of excellence and commitment to fostering an inclusive, diverse, and supportive work environment.
Equal Opportunity
- We are an Equal Opportunity Employer and encourage all qualified candidates to apply.
- CONAM will consider qualified applicants with criminal histories in a manner consistent with the requirement of the law.