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About the Role
The Commerce and Shoppable Partnerships team is seeking an experienced Senior Partnerships and Business Development leader to execute strategic retail media partnerships, working with the largest big box companies in the US. This role will expand Roku's footprint in retail media, build relationships with key retailers and big box partners, and foster relationships with sales and ad technology partners to drive measurable ROI and commerce outcomes through CTV advertising.
Responsibilities
- Identify, develop, and manage Retail Media networks partnerships
- Drive incremental revenue through deals focused on retailer and commerce partnerships powered by unique first party data
- Build and maintain executive-level relationships with key decision-makers at retailers, commerce networks, and ecosystem partners
- Structure innovative partnership models that leverage Roku's unique data, measurement, and commerce capabilities to deliver performance outcomes
- Develop business cases, financial frameworks, and ROI models for new commerce and retail media advertising solutions
- Collaborate with Product, Sales, and Revenue Operations teams to bring new performance products and features to market
- Evangelize Roku's commerce and performance advertising capabilities through thought leadership, presentations, and industry events
- Partner with Product, Engineering, Partnership Solutions, and Data Science teams to define product requirements based on partner and market opportunities
- Work closely with Legal and Finance to structure complex partnership agreements
- Provide market feedback to inform product roadmap and go-to-market strategies
Requirements
- 7+ years of experience in business development, partnerships, or sales within digital advertising, ad tech, or commerce
- Worked with or at Retail Media Networks, Programmatic, and Commerce platforms
- Experience with API, social networks, and measurement platforms
- Proven track record of driving multi-million dollar revenue partnerships
- Deep understanding of performance advertising, e-commerce, and direct-response marketing principles
- Strong technical skills (API, cleanrooms, retailer measurement) to guide and consult across product and partner solutions
- Strong analytical skills with ability to interpret data, build financial models, and present insights to executive audiences
- Exceptional communication and presentation skills with experience presenting to C-level executives
- Experience managing complex negotiations and structuring win-win partnership agreements
- Experience in CTV/OTT advertising or streaming platforms
- Knowledge of attribution methodologies, measurement frameworks, and privacy-compliant data strategies
- Understanding of ROAS, CPA, LTV, and other performance marketing KPIs
Skills
- Business development
- Partnerships
- Sales
- Digital advertising
- Ad tech
- Commerce
- Retail Media Networks
- Programmatic
- Commerce platforms
- API
- Social networks
- Measurement platforms
- Performance advertising
- E-commerce
- Direct-response marketing
- Technical skills
- Analytical skills
- Communication skills
- Presentation skills
- Negotiations
- CTV/OTT advertising
- Streaming platforms
- Attribution methodologies
- Measurement frameworks
- Privacy-compliant data strategies
- ROAS
- CPA
- LTV
Location
- New York
Work Type
- Hybrid
Experience Level
- Senior
Salary/Compensations
- $153,400 - $297,500
Benefits
- Health insurance
- Equity awards
- Life insurance
- Disability benefits
- Parental leave
- Wellness benefits
- Paid time off
- Global access to mental health and financial wellness support and resources
- Statutory and voluntary benefits
- Healthcare (medical, dental, and vision)
- Accident
- Commuter
- Retirement options (401(k)/pension)
About the Company
- Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, aiming to power every television in the world.
- Roku pioneered streaming to the TV and aims to be the TV streaming platform that connects the entire TV ecosystem.
- The company connects consumers to content, enables publishers to build and monetize audiences, and provides advertisers unique engagement capabilities.
- Roku is a fast-growing public company where employees make valuable contributions.
- Roku fosters an inclusive and collaborative environment.
- Roku is a great place for people who want to work in a fast-paced environment focused on company success.
- Roku surrounds itself with talented, easy-to-work-with individuals who keep their egos in check.
- Roku appreciates a sense of humor.
- Roku believes a few talented individuals can achieve more than larger, less talented teams.
- Roku employees are independent thinkers with big ideas who act boldly, move fast, and accomplish extraordinary things through collaboration and trust.
- Roku is changing how the world watches TV.
- Roku's culture is built on being problem-solvers, with a pragmatic approach to innovation since 2002.
- Learn more at https://www.weareroku.com/factsheet.
Equal Opportunity
- Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law.
- If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.