About the Role
This role supports the senior Beano Brain insight team in delivering thought-provoking and business-transforming insight work for larger clients and global projects. The successful candidate will have opportunities to contribute to thought leadership and brainstorming.
Responsibilities
- Manage and coordinate client insight projects, liaising with sample and survey scripting partners globally.
- Collate costs, prepare research proposals, set up projects, and manage local partners/suppliers.
- Brief external suppliers and monitor survey progress.
- Participate in client meetings and the briefing and proposal process.
- Contribute to the design of insight projects, including drafting parts of client proposals.
- Support the preparation, management, and execution of ad hoc research projects.
- Draft questionnaires, check survey links, update clients on progress, and create data tables.
- Assist in drafting insightful and action-inspiring presentations.
- Provide support in analysis and writing debriefs, creating persuasive presentations.
- Help present insights to clients with support from the senior team.
- Create, collate, review, report, and catalogue research questions and surveys for thought leadership.
- Prepare, present, and support quantitative findings and recommendations.
- Work closely with the Beano Brain team to support Digital, Content, and Consumer Product teams with insights.
Requirements
- Demonstrable experience on segmentation projects.
- Previous use or exposure to Conjoint, MaxDiff or similar analysis software.
- Experience of using statistical analysis software, such as SPSS, or ideally Q or DisplayR.
- Data analytics: Applies analytical methods to interpret quantitative research data, identify patterns and produce evidence that supports client and business decisions.
- Market research: Plans and supports market research activity, including questionnaire development, fieldwork management, supplier coordination and reporting.
- Project management: Manages defined research projects and workstreams from set-up to completion.
- Stakeholder relationship management: Builds effective working relationships with clients, suppliers, senior insight colleagues and internal teams.
- Data visualisation: Presents data and findings in a clear, accessible and audience-appropriate way.
- Artificial intelligence and data ethics: Uses approved AI and data-enabled tools responsibly.
- Strategic planning: Contributes insight, evidence and analysis that support client and business planning.
- Experience working with kids and teens.
- Expertise in specific area of youth culture and/or families.
- Experience working on multi-market projects, especially the US.
- Experience working on mixed quant/qual projects aimed at children and/or youth.
- Demonstrates curiosity by seeking to understand data drivers and showing interest in kids, teens, families, youth culture, brands and changing audience behaviour.
- Demonstrates a willingness to experiment with purpose by testing new methods and learning from projects.
- Takes responsibility for the quality, accuracy, and timeliness of assigned work.
- Works openly with quantitative, qualitative, commercial and portfolio colleagues.
- Builds trust with suppliers and clients through clear communication and reliable delivery.
Skills
- Quantitative research
- Fieldwork management
- Client relationship management
- Project management
- Data analysis
- Statistical analysis software (SPSS, Q, DisplayR)
- Conjoint analysis
- MaxDiff analysis
- Data visualization
- Stakeholder management
- Strategic planning
- AI and data ethics
- Youth culture research
- Family research
Location
- London, UK
Work Type
- Hybrid
- 2 days in the office per week
Experience Level
- Senior
Education Level
- Degree level (preferable but not essential)
About the Company
- Beano Brain is a leading kid, youth and family insights agency.
- Beano Brain is part of the DC Thomson media and publishing company.
- Beano Brain is a team of collaborators who balance being supportive and transparent with rebel thinking.
- Beano Brain fosters a non-hierarchical environment where team members take initiative and aren’t afraid to challenge each other’s thinking, giving everyone on the team a voice.
