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About the Role
Lead Product initiatives with Analytics, UX, and Experimentation teams to enhance Coupang’s core consumer experience across all platforms. Define and execute the product vision for LLM-based CX in the core customer journey of Coupang App. Lead end-to-end product development for AI-powered tools that automate and personalize customer experience. Partner with ML and engineering teams to build scalable infrastructure for LLMs. Collaborate with design teams on generated content and UX guidelines. Drive experimentation and optimization using A/B testing, reinforcement learning, and feedback loops. Ensure compliance with privacy, ethical AI, and data governance standards. Monitor industry trends and emerging technologies.
Responsibilities
- Lead Product initiatives along with Analytics, UX, and Experimentation teams that enhance Coupang’s core consumer experience across all platforms.
- Define and execute the product vision for LLM-based CX in the core customer journey of Coupang App.
- Lead end-to-end product development, from ideation to launch, for AI-powered tools that automate and personalize customer experience.
- Partner with ML and engineering teams to build scalable infrastructure for training, fine-tuning, and deploying LLMs.
- Collaborate with design teams to ensure generated content meets UX guidelines.
- Drive experimentation and optimization using A/B testing, reinforcement learning, and feedback loops.
- Ensure compliance with privacy, ethical AI, and data governance standards.
- Monitor industry trends and emerging technologies to inform product strategy.
Requirements
- Bachelor’s or Master’s degree in Computer Science, Engineering, AI/ML, or a related field.
- 10+ years of product management experience.
- 3+ years in AI/ML and B2C experience.
- Proven track record of building and scaling AI-powered products, ideally involving LLMs or generative models.
- Deep understanding of generative AI, prompt engineering, model fine-tuning, and evaluation metrics.
- Strong analytical skills and familiarity with experimentation frameworks and causal inference.
- Excellent communication and leadership skills, with the ability to influence across functions and levels.
- Entrepreneurial mindset with a bias for action and a passion for innovation.
Skills
- AI/ML
- B2C
- LLMs
- generative models
- generative AI
- prompt engineering
- model fine-tuning
- evaluation metrics
- experimentation frameworks
- causal inference
- communication
- leadership
Experience Level
- 10+ years of product management experience
- 3+ years in AI/ML and B2C experience
Education Level
- Bachelor’s or Master’s degree in Computer Science, Engineering, AI/ML, or a related field
About the Company
- Coupang exists to wow its customers and is disrupting the multi-billion-dollar e-commerce industry.
- It is one of the fastest-growing e-commerce companies with an unparalleled reputation in South Korean commerce.
- The company offers a startup culture with the resources of a large global public company, fostering growth and innovation.
- Coupang is driven by entrepreneurial, bold, and ambitious people who make a hands-on impact.
- The mission is to build the future of commerce by pushing boundaries and solving problems.
- The Customer Experience Product team aims to make Coupang the destination for finding, exploring, researching, and buying products, creating magical moments for customers.
- The team is obsessed with improving the entire conversion funnel, from sign-up to purchase completion.
Equal Opportunity
- Coupang does not discriminate against disabled applicants or those with veteran status.
- Coupang offers equal opportunities for all applicants.
- Coupang is an equal opportunity employer.
- Our success is driven by the valuable inputs of our globally diverse team.