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About the Role

You will build the Inhouse Creative Agency for Zasta from the ground up and take full responsibility. You will define how we think about, produce, and scale content: social-first, performance-driven, and with the courage to break rules for better results. Whether it's a TikTok ad, a guerrilla shoot, or a large campaign, you decide what is produced, when, and how. You are not just a producer, you are an entrepreneur within the company.

Responsibilities

Build the Inhouse Creative Agency: Develop vision, structure, and processes for a high-performing in-house agency. Decide which capabilities to build internally and where to work with external partners.
Recruit and lead a team: Assemble your team, from producers to editors to freelance crews. Lead with a clear direction, delegate ownership, and develop talent.
Manage productions end-to-end: Oversee productions holistically, including planning, budget, team, workflow, and final delivery. Paid social is your daily routine, large campaigns your playing field.
Agile with a content focus: Decide situationally whether a permit and crew are needed, or if a smartphone, lavalier mic, two people, and half an hour are sufficient.
Manage budget and resources: Be responsible for the overall budget of the Creative Unit. Strategically allocate funds to ensure every euro contributes to performance.
Work hand-in-hand with Performance & Growth: Produce for results, not prestige. Think in loops of learning, iteration, and scaling, not in individual projects.
Set quality standards and creative guardrails: Define what "good" means at Zasta and ensure this level is consistently maintained, whether low-fi or high-end.

Requirements

We are not looking for a classic producer or a pure agency head. We are looking for an entrepreneurial personality who understands large productions, loves small productions, and knows how to combine both into a powerful unit.
Several years of experience as an (Executive/Senior) Producer in the social media, performance, or commercial sector.
Proven experience in building teams, units, or departments.
Deep understanding of budgets, timings, crews, and production realities – from low-fi to high-end.
Strategic thinking combined with a hands-on mentality: You can pitch a vision and be on set yourself the next day.
Passion for social-first content and a feel for what performs on platforms.
Combine decisiveness, ownership, and the ability to remain calm in chaos.
Possess a strong network of creatives, freelancers, and production partners.

Skills

Social-First Content
Performance-Driven
Production Management
Team Leadership
Budget Management
Strategic Planning
Hands-on Mentality
Network Building

Location

Rostock
Berlin

Work Type

Hybrid

Experience Level

Senior

Benefits

30 days of vacation per year
Opportunity to work from anywhere in Europe for up to 4 weeks at a time
Regular office visits and team events
Fresh sea air in Rostock or the big city buzz in Berlin

About the Company

Zasta was founded in 2017 and is the leading tax app in the German app stores. Our software enables every taxpayer to file a professional tax return without much effort. Our platform works with real tax advisors to ensure everyone gets the best result – even without tax knowledge. Over 2 million users already trust our app. Join us on our journey to transform an annoying financial topic into a joyful rain of money.

Equal Opportunity

If you are not sure if you meet all the requirements for this position, we still encourage you to apply. You might bring something special to the team that we haven't considered yet.