About the Role
As an Area Manager, you will be responsible for all POP MART stores in Germany, ensuring smooth operations, strong sales performance, and an authentic customer experience.
Responsibilities
- Act as the leader and central point of contact for existing and upcoming stores in Germany.
- Shape a contemporary retail culture based on key values, fostering a respectful and modern work environment.
- Adapt communication effectively for different audiences, from top stakeholders to part-time employees.
- Implement internal processes efficiently and in a contemporary manner, prioritizing customer-centric service and operational excellence.
- Steer sales using KPIs like UPT, ATV, and Conversion, driving positive results with teams.
- Identify trends early and sharpen business strategies accordingly, focusing on 'experience per square meter'.
- Generate sustainable growth and profitability in collaboration with Area Peers at the Berlin office.
- Support store teams with merchandising plans, product launches, and marketing campaigns, ensuring adherence to POP MART guidelines.
- Manage inventory flow and stock levels effectively.
- Be visible within stores and take a hands-on approach to create added value.
- Report to the Head of Retail Central Europe and support sustainable expansion.
- Proactively contribute best practices and expertise.
- Recruit with strategic foresight and ensure high-quality onboarding for team development.
Requirements
- Proven successful career path in retail with significant sales responsibility.
- Practical experience is valued over a completed degree.
- Knowledge of the German market and ability to act regionally specific.
- Experience in successfully managing store openings and retail expansion projects.
- Sustainable experience in remote management with significant geographical distance.
- Ability to travel 3-4 days per week.
- Proficient in negotiations with landlords, mall partners, and owners.
- Ability to actively manage a P&L.
- Proficient with standard office tools like MS Office.
- Fluent in German and English, with strong intercultural communication skills.
- Maintain enthusiasm for retail work despite its demanding nature.
Skills
- Retail Management
- Sales Performance
- Customer Experience
- Communication
- Process Implementation
- Operational Excellence
- KPI Management
- Trend Analysis
- Business Strategy
- Merchandising
- Inventory Management
- Recruitment
- Onboarding
- Remote Management
- Negotiation
- P&L Management
- MS Office Proficiency
- Intercultural Communication
Location
- Berlin, Onsite
Work Type
- Full-time
- Permanent
Experience Level
- Retail
- Remote Management
- Sales Responsibility
Education Level
- Practical experience valued over a completed degree
Salary/Compensations
- 85,000 EUR
Benefits
- 30 days annual leave with a 5-day week
- Transparent and performance-oriented bonus model
- Exclusive POP MART Toys monthly
- Extensive training and development programs
- Regular team events & socials
About the Company
- POP MART (09992.HK), founded in 2010, is a leading global company in the trend culture and entertainment industry.
- Centered around IP, POP MART has built a comprehensive platform for creative incubation and IP operation, empowering global creators while delivering exciting products, services, and immersive entertainment experiences to consumers.
- POP MART identifies and nurtures emerging artists and designers worldwide, creating popular character IPs through a well-established IP development and operation system.
- Its portfolio includes iconic IPs such as MOLLY, SKULLPANDA, DIMOO, THE MONSTERS, and Hirono.
- By launching art toys and derivative products based on these IPs, POP MART continues to lead trends in consumer culture.
- As of the end of first half of 2025, POP MART operates over 550 physical stores and more than 2,500 Robo Shops across the world.
- Through multiple cross-border e-commerce platforms, the company has reached audiences in over 90 countries and regions, bringing joy to young consumers around the world.
- Since 2010, we have stood for creative collectibles and are now one of the leading brands in designer toys.
- With a focus on artist support, IP management, and a passion for celebrating designer toys worldwide, we have created a platform that covers the entire value chain of designer toys.
- Through our iconic own brands Molly, Hirono, Skullpanda, and LABUBU, as well as collaborations with Disney, Universal Studios, and Sanrio, we create unique art toys with cult status.
- In Europe, we are already active in markets such as the UK, France, Italy, Spain, Denmark, Germany, and the Netherlands – and we continue to grow!
- Our goal: To inspire even more people for Designer Toy Culture and expand our retail presence.
Equal Opportunity
- As an Equal Opportunity Employer, POP MART does not discriminate against applicants or employees because of race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship, imarital or domestic/civil partnership status, sexual orientation, gender identity or expression or because of any other status or condition protected by applicable federal, state or local law.
