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About the Role
The Principal, Insights & Innovation develops new, cutting-edge solutions and thought leadership in media intelligence. This role leverages deep data and statistical expertise, combined with business acumen and industry knowledge, to create innovative applications incorporating AI and agentic workflows. The position operates within the Insights & Innovation team, serving both internal departments and external customers, with a focus on future market trends.
Responsibilities
- Design and build new media intelligence solutions using internal Samba data assets and external data.
- Partner with Samba’s sales team to conduct customer discovery, ideation, and solutions development.
- Monitor industry trends and the competitive landscape to identify market opportunities.
- Select and apply appropriate statistical methods for problem-solving, including model selection, tuning, and performance.
- Develop personalized, interactive client deliverables, such as browser-based dashboards using JavaScript and React.
- Incorporate AI and agentic workflows into internal and external solutions.
- Support thought leadership and conduct partnership-based research.
- Partner with Sales, Product, Engineering, and Marketing to pitch solutions for the product roadmap.
- Prototype quickly, validate with customers, and prepare proven solutions for scaling.
- Apply Samba methodology to billions of raw data signals to help customers make data-driven media decisions.
Requirements
- Bachelor's degree in a quantitative field (analytics, statistics, data science, computer science, or mathematics) or equivalent practical experience.
- 4 to 6 years in data science, analytics, computer science or applied research.
- Experience building and shipping data-driven applications.
- Experience presenting results to stakeholders or customers.
- Media, advertising, or measurement experience (e.g. cross-channel but with a focus on CTV, addressable audiences, contextual targeting, attribution, and causal inference).
Skills
- Python
- SQL
- Descriptive, inferential, and predictive statistics
- Model selection, tuning, and best practices
- BI and data-visualization tools (Tableau, Looker, Power BI, or similar)
- Building interactive applications with JavaScript and React
- Developing agents and agentic workflows (preferred)
- Data embeddings and vector databases (preferred)
- Applications built on multimodal models (preferred)
Location
- New York
- California
Work Type
- Full-time
Experience Level
- 4-6 years
Education Level
- Bachelor's degree in a quantitative field or equivalent practical experience
- Advanced degree is a plus
Salary/Compensations
- $160,000 - $180,000 a year
- Base salary between $120,000 - $150,000 per year for roles to be performed in New York or California
Benefits
- Health insurance
- Wellness offerings
- Life and disability insurance
- Retirement savings plan
- Paid holidays
- Paid time off (PTO)
About the Company
- Samba is a media intelligence company that provides insights into global media consumption across all screens.
- Our data, gathered with consent from over a billion people, offers a comprehensive view of consumer attention.
- Major brands utilize our data to make informed decisions.
- We believe our data asset is culturally relevant and highly interesting.
Equal Opportunity
- Samba is an equal opportunity employer.
- We celebrate diversity and are committed to creating an inclusive environment for all employees.
- We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.