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About the Role
Define and execute a global event strategy to drive enterprise pipeline growth, owning the event program, coordinating cross-functional efforts, leveraging AI for operational scaling, and designing impactful event experiences.
Responsibilities
- Define and drive a global event strategy, including conferences, hackathons, executive dinners, and special activations
- Collaborate with Sales, Product, and Marketing teams to align events with pipeline goals and ensure effective follow-ups
- Use AI tools to scale event programs into a pipeline generation engine
- Manage global events budgets, vendor relationships, and pipeline influence reporting
- Develop engaging event themes, speaker programs, and memorable on-site experiences
- Report on ROI, cost per opportunity, and event pipeline influence to leadership
Requirements
- 5–8 years of experience in B2B marketing, with at least 3 years in event or field marketing within enterprise SaaS or tech
- Proven experience in owning event strategy and tying events to pipeline metrics
- Background in demand generation or ABM is a plus
- Exposure to global markets (EMEA, APAC, North America) is strongly preferred
- Proficiency with AI tools for operational scaling, project management tools, and data analysis/reporting
- Thrives in ambiguity, adapts quickly, and is comfortable without a fully defined playbook
- Strong stakeholder communication skills and composure under pressure
Skills
- AI tools for operational scaling
- Project management tools
- Data analysis/reporting
Location
- New York
Work Type
- On-site (3 days per week)
Experience Level
- Senior
Salary/Compensations
- $145,000 - $175,000
Benefits
- Company RSUs
- Competitive medical, dental and vision insurance
- Retirement savings plan
- Wellness benefits
- Travel expenses
- Subsidized lunch
About the Company
- Base44 Marketing is a team of B2B marketing specialists dedicated to driving impactful strategies that connect with enterprises and deliver the value of vibe coding and superagents.
- Focus on delivering measurable results through data-driven campaigns, innovative lead generation tactics, and meaningful engagement.
- Collaborate closely with enterprise teams to craft tailored solutions that elevate brand presence and drive growth.