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About the Role
The Product Marketing Manager will develop product positioning, messaging, go-to-market strategy, and sales enablement programs to differentiate products and drive global business growth. This role translates market insights into compelling messaging, pricing input, go-to-market plans, and sales enablement content.
Responsibilities
- Own go-to-market strategy for new products and market initiatives, driving speed to launch readiness.
- Develop positioning, messaging, and value propositions grounded in buyer/customer research.
- Provide marketing input on pricing and packaging to support win rate and deal size.
- Develop and maintain sales playbooks, battlecards, solution briefs, case studies, and collateral.
- Partner with Sales leadership to equip revenue teams and gather feedback on enablement quality.
- Build and maintain product training content in the LMS.
- Conduct market research, competitive analysis, and win/loss reviews.
- Monitor competitor products, pricing, and campaigns for differentiation.
- Use AI tools to accelerate research synthesis, competitive monitoring, and content drafting.
- Collaborate with Product, IT, Sales, Demand Generation, and Regional Marketing on integrated campaigns and launches.
- Adapt messaging for regional markets while maintaining a consistent global narrative.
- Use marketing analytics to tie positioning and enablement work to pipeline impact.
Requirements
- 4+ years in product marketing, product strategy, or B2B marketing, preferably in banking, financial services, fintech, or a similar B2B industry; global experience preferred.
- Proven experience owning go-to-market strategy end-to-end.
- Messaging and enablement experience grounded in buyer/customer research.
- Competitive intelligence, win/loss analysis, and battlecard development experience.
- Familiarity with pricing and packaging as a marketing lever.
- Comfort using marketing analytics to tie work to pipeline and win rate.
- Proficiency with AI tools for content generation, data analysis, and workflow automation.
- Financial services, fintech, payments, FX, treasury, or banking background preferred.
- Knowledge of CRM/marketing automation platforms (Salesforce, HubSpot, or similar).
- Strong presentation, writing, and stakeholder management skills.
- Ability to translate complex products into clear, customer-focused narratives.
- Strategic, analytical, detail-oriented, and comfortable working across global and regional teams.
Skills
- Product Marketing
- Product Strategy
- B2B Marketing
- Go-to-Market Strategy
- Messaging
- Value Propositions
- Sales Enablement
- Sales Playbooks
- Battlecards
- Solution Briefs
- Case Studies
- Collateral Development
- Product Training
- Market Research
- Competitive Analysis
- Win/Loss Reviews
- Pricing and Packaging
- Marketing Analytics
- AI Tools
- Content Generation
- Data Analysis
- Workflow Automation
- CRM Platforms
- Marketing Automation Platforms
- Salesforce
- HubSpot
- Presentation Skills
- Writing Skills
- Stakeholder Management
- Strategic Thinking
- Analytical Skills
- Detail-Oriented
Location
- London
Work Type
- Full-time
Experience Level
- 4+ years
Education Level
- Bachelor's degree in marketing, communications, journalism, or related field
About the Company
- Monex is a global financial services firm specializing in foreign exchange risk management, international payments, and institutional currency solutions.
- We help corporations, financial institutions, asset managers, and private capital firms navigate global markets through tailored FX strategies, market intelligence, and execution expertise.
- With operations spanning North America, Europe, and Asia, Monex combines global market access with local expertise.
- We serve over 73,000 clients worldwide through 40 offices.
Equal Opportunity
- If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!