About the Role
As a lecturer for our IHK sub-qualifications TQ4 "Digital Marketing and Communication" and TQ5 "Future-Oriented Sales Management" in the vocational field of E-commerce Clerk, you will play a central role in the professional qualification of our participants. You will impart practical knowledge on digital marketing, e-commerce, and online sales, and specifically prepare our participants for the IHK competence assessments of the respective sub-qualification. You will combine sound practical experience with didactic know-how to create a high-quality, practical, and exam-oriented learning experience.
Responsibilities
- Conduct digital live training sessions in sub-qualifications TQ4 and TQ5 for E-commerce Clerks.
- Impart relevant content on digital marketing, e-commerce, and online sales.
- Prepare participants specifically for IHK competence assessments.
- Impart exam-relevant content, methods, and practical assignments.
- Utilize realistic cases, exercises, key figures, and examples from practice.
- Support participants with varying learning levels and prior knowledge.
- Assist with technical questions and individual learning needs.
- Contribute to the further development of our teaching materials and learning formats.
- Collaborate closely with our Academy and lecturer team.
Requirements
- Prior experience as a lecturer or trainer in sub-qualifications TQ4 and TQ5 for E-commerce Clerks, including preparing participants for IHK competence assessments, is mandatory.
- Sound practical experience in online marketing and e-commerce, with the ability to confidently and practically impart relevant TQ4 and TQ5 content.
- Familiarity with topics such as SEO, SEA, Social Media, Email and Content Marketing, Web Analysis & Tracking, CRM, Customer Journey, Campaign Management, KPIs & Conversion, and E-commerce & Omnichannel Management.
- Ability to teach the breadth of these topics and explain interrelationships clearly, even without being an absolute specialist in every area.
- Experience in adult education and enjoyment in supporting and developing participants with diverse prior knowledge.
- Strong didactic and communication skills, enabling clear and practical delivery of complex content.
- Structured, independent work style and proficiency with digital learning and communication tools.
- Very good German language skills.
- A pedagogical qualification, such as trainer aptitude according to AEVO, is a plus.
Skills
- Digital Marketing
- E-commerce
- Online Sales
- SEO
- SEA
- Social Media
- Email Marketing
- Content Marketing
- Web Analysis
- Tracking
- CRM
- Customer Journey
- Campaign Management
- KPIs
- Conversion
- E-commerce Management
- Omnichannel Management
- Didactic Skills
- Communication Skills
- Digital Learning Tools
- Digital Communication Tools
Location
- 100% Remote
Work Type
- Remote
- Full-time
Experience Level
- Experienced
Education Level
- Pedagogical qualification (e.g., AEVO trainer aptitude) is a plus
Benefits
- 100% Remote work
- Meaningful work
- Long-term perspective
- Freedom to shape
- Professional team environment
About the Company
- Talentspring Academy Group is a dynamically growing network of state-recognized digital-first educational institutions with a clear focus on digital professional fields.
- We re-qualify people without formal qualifications, career changers, job seekers, and employees for in-demand digital roles.
- Our programs are state-certified, practical, and provide pathways to further education.
- We combine the speed and innovation of an EdTech with the reach and credibility of established educational structures.
- We have a nationwide infrastructure with several hundred locations through strategic partnerships.
- We possess deep institutional trust and direct access to our target groups via digital and local channels.
- We are experiencing significant growth with a clear product-market fit, AI-first DNA, social impact, and unique market access.
Equal Opportunity
- Decisions on hiring and employment are not based on race, religion, ethnic or national origin, nationality, gender identity, sexual orientation, disability, or age.
- Talentspring is committed to providing a safe workplace and actively combats all forms of discrimination and harassment.
- We ensure that every individual can develop to their fullest potential without facing disadvantages.
- We are proud of our diverse team and ensure that all positions reflect this lived diversity.
