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About the Role
We’re looking for a passionate, strategic, and creative Senior Manager, Creator & Content Partnerships to bring our wellness brand to life through partners, voices, and ideas that add expertise and credibility to our mission. This leader will develop partnerships that outperform traditional peer-to-peer influence and deliver measurable brand and business impact.
Responsibilities
- Develop and lead Saje's creator, partnership and advocacy strategy across influencers, experts, KOLs, affiliates, employee advocates, and community members.
- Recruit, nurture, and grow a network of authentic brand partners who create engaging content and drive brand awareness, advocacy, and consumer demand.
- Partner closely with the Growth team to scale creator content through paid amplification, whitelisting, and performance marketing initiatives.
- Collaborate with Brand and Creative teams to develop casting strategies that connect campaigns with authentic creators, experts, advocates, employees, and community storytellers.
- Launch, manage, and optimize Saje's affiliate program to drive content creation, traffic, conversion, and revenue.
- Oversee the Earned Media Manager and provide strategic guidance on gifting, product seeding, and experiential events that drive brand awareness and earned impact.
- Own ongoing relationships with agency partners and creators to foster brand affinity, advocacy, and long-term loyalty.
- Partner cross-functionally with Brand, Growth, Social, Digital and Creative teams to develop high-performing content across channels.
- Identify new partnership, content, and advocacy opportunities through trends, insights, and community listening.
- Track and report program performance across engagement, earned media value (EMV), affiliate revenue, traffic, conversion, content production and ROI.
Requirements
- 6+ years of experience in creator partnerships, influencer marketing, creator marketing, advocacy, social media, community marketing, or a related field in a B2C environment.
- Existing relationships with agencies and creators across Canada and the US preferred.
- Proven experience building and managing relationships with creators, influencers, experts, KOLs, ambassadors, affiliates, community members, employees, and brand partners.
- Strong understanding of social media, creator marketing, affiliate marketing, and emerging consumer and digital trends.
- Proven ability to develop strategies that drive brand awareness, engagement, advocacy, customer acquisition, ROI, and business results.
- Excellent relationship building, communication, negotiation, and project management skills.
- Strong analytical mindset with experience measuring and reporting on performance.
- Ability to work cross-functionally and translate business objectives into actionable strategies.
- Experience in wellness, beauty, lifestyle, apparel, or other consumer brands is preferred.
Skills
- Creator partnerships
- Influencer marketing
- Creator marketing
- Advocacy
- Social media
- Community marketing
- Brand awareness
- Consumer engagement
- Brand storytelling
- Demand generation
- Affiliate marketing
- Performance marketing
- Content creation
- Relationship building
- Communication
- Negotiation
- Project management
- Analytical mindset
- Trend identification
- Insight analysis
- Community listening
Location
- Canada
- US
Work Type
- Hybrid
Experience Level
- Senior
Salary/Compensations
- $85,000-95,000
Benefits
- Annual bonus program
- Wellness days
- Health benefits - comprehensive health, vision and dental packages
- Paid sick days
- Generous product discount
- Full onboarding plan and onboarding buddy
- Employee Assistance Program - 24/7 support, resources, and information
- GRSP programs
- Paid time off
- Product training
About the Company
- At Saje Natural Wellness, we're nature's original farmacy, blending the superpower of plants so you can remedy real life, naturally.
- We are a purpose-driven, people-first organization where collaboration, innovation and entrepreneurial mindsets thrive.
- We look for individuals who have drive and warmth, agility and passion, and keep customer experience at the centre of everything they do.
- At Saje, you’ll connect with a dynamic community and make a positive impact.
- Join our team and grow your career, alongside the most talented, hard working, and kind-hearted people out there.
Equal Opportunity
- Saje provides equal employment opportunity to all employees and applicants, and we believe the best teams are made up of diverse perspectives and people.
- We offer reasonable accommodations to candidates with disabilities throughout the recruitment process and will work with you to ensure you are supported while working at Saje.