Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Target Resume Now
Tailor your resume to this Director, Demand Generation role.
Rezi rewrites your resume against Adelphi Group's job description. Free.
Tailor your resume to this Director, Demand Generation role.
Rezi rewrites your resume against Adelphi Group's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the Director, Demand Generation posting at Adelphi Group — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the Director, Demand Generation posting at Adelphi Group — free, in seconds.
About the Role
Own the strategy and execution of integrated demand generation programs across Flywheel and Perpetua, driving qualified pipeline through multi-channel campaigns, account-based marketing, and strategic sales enablement.
Responsibilities
- Build and execute North America demand generation strategy, translating it into measurable pipeline impact across awareness, engagement, meetings, and revenue
- Lead channel optimization (paid search, social, LinkedIn, SEO, email, webinars) and manage budget allocation based on performance and pipeline contribution
- Partner with Sales Directors, BDRs, and Growth Marketing to develop account-based strategies, sales plays, and enablement content that drives self-sourced pipeline
- Own full-funnel reporting and analytics—establishing KPIs by channel, campaign, and persona while identifying bottlenecks and driving rapid iteration
- Support event-driven demand generation and event ROI tracking
- Lead and coach demand generation team members within a cross-functional Center of Excellence model
Requirements
- 8+ years of B2B demand generation, revenue marketing, or integrated campaign experience (3+ years leading teams)
- Commercially minded with proven success driving pipeline and revenue through multi-channel programs
- Data-driven and analytical—comfortable diagnosing problems, optimizing performance, and communicating business impact
- Highly collaborative with strong stakeholder management skills; comfortable operating at both strategic and tactical levels
- Experience in digital commerce, SaaS, managed services, or marketing services is a plus
Skills
- ABM
- paid media
- marketing automation (HubSpot)
- Salesforce
- analytics platforms
Location
- North America
Work Type
- Hybrid
Experience Level
- 8+ years
- 3+ years leading teams
Salary/Compensations
- $100,000 - $130,000 CAD
About the Company
- Flywheel’s suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world’s leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.
- Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together. Join us—we look forward to getting to know you. We will process your personal data in accordance with our Recruitment Privacy Notice.
Equal Opportunity
- At Flywheel, our goal is to create a culture where individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all Flywheel people to feel included and truly empowered to contribute fully to our vision and goals.
- Flywheel is an Equal Opportunity Employer and participates in E-Verify. Everyone who applies will receive fair consideration for employment. We do not discriminate based upon race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.
- If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know at recruitment@flywheeldigital.com so that we can support you.
- For US Job Seekers: It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.