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About the Role
Partner with Product, Marketing, Engineering, and Leadership to shape success metrics, identify growth opportunities, and drive data-informed decisions. Develop scalable data models, establish analytical frameworks, and translate complex data into actionable recommendations to influence product strategy and business outcomes. Own analyses evaluating product performance and customer behavior using cohort/retention and funnel analytics to uncover drivers of sustainable growth. Thrive as a generalist, analyzing new categories and diagnosing changes in established ones.
Responsibilities
- Serve as a technical expert and end-to-end owner of product data sources, analytics infrastructure, data models, and measurement frameworks.
- Define and monitor KPIs that determine the health of a category (adoption, retention, conversion, unit economics, cross-sell, etc.).
- Partner with Product to evaluate feature adoption, identify opportunities, and influence roadmap prioritization through data.
- Design measurement frameworks to evaluate product launches, experiments, and strategic initiatives.
- Identify drivers of customer retention through cohort analysis and recommend opportunities to improve long-term engagement.
- Improve analytical processes and automate recurring workflows that enable faster, more reliable product decision-making.
- Lead the development and maintenance of dbt data models and orchestrations, ensuring accuracy, modularity, and performance optimization.
- Build trusted, self-serve reporting and semantic data models that enable teams to answer questions independently.
- Translate ambiguous business questions into structured analyses with clear recommendations and present findings to senior stakeholders to drive decisions.
Requirements
- 5+ years of experience in data roles.
- Expert SQL skills with experience writing performant, maintainable, and well-tested queries.
- Experience building and maintaining analytics workflows with dbt.
- Strong version control skills with Git.
- Proven experience with retention/cohort analysis and funnel/conversion analysis.
- Familiarity with statistical experimentation and A/B testing principles.
- Experience working on new product, market, or category launches is a strong plus.
- Strong project management and communication skills, with a results-oriented mindset.
Skills
- SQL
- dbt
- Git
- Retention/Cohort Analysis
- Funnel/Conversion Analysis
- Statistical Experimentation
- A/B Testing
- Project Management
- Communication
Location
- Remote first, work from anywhere in Canada
Work Type
- Remote
Experience Level
- Senior
- 5+ years
Salary/Compensations
- Competitive compensation
Benefits
- Full medical, dental and vision benefits
- Maternity/paternity policy
- 4 weeks vacation (3 weeks anytime + 1 week during the holidays)
- Stock option grant
- Professional development opportunities, working closely with founders and the senior leadership team
About the Company
- This posting is for an existing vacancy at the company.
Equal Opportunity
- Our commitment to an inclusive team culture means embracing diversity and offering equitable access to opportunities and resources for people who might otherwise be excluded. During our recruitment process, we provide accommodations at any stage. Candidates can communicate their accommodation needs to the hiring manager directly or by emailing accessibility@felixforyou.ca.