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About the Role
As a Mid Market Sales Manager (Hunter) within the Audience Measurement team, you will drive business development and revenue growth with media partners in Japan. This role focuses on expanding the sales pipeline, closing new business, and executing go-to-market plans within a collaborative, matrixed global structure.
Responsibilities
- Develop monthly, quarterly, and annual sales plans to identify growth opportunities with prospective client groups.
- Deliver assigned sales targets through proactive outreach, lead generation, and new business acquisition.
- Partner with the Marketing team to leverage localized brand campaigns that enhance Nielsen's market presence and support proactive prospecting.
- Collaborate with senior leadership during critical proposal and pitch phases to maximize conversion rates.
- Manage and analyze the sales pipeline regularly using CRM tools to build realistic achievement strategies.
- Support the development and implementation of competitive pricing and marketing strategies for the mid-market segment.
- Drive execution strategies for the marketing and roll-out of new product introductions to the Japanese market.
- Develop trust-based relationships with day-to-day client contacts and collaborate with internal teams to drive account retention and upselling.
- Maintain a solid understanding of Nielsen solutions to create and deliver clear, compelling client presentations and commercial proposals.
- Monitor client onboarding and gather structured feedback to coordinate product optimization and localization with regional/global teams.
- Drive financial results with a proactive, client-centric mindset while fostering cross-functional collaboration.
- Professionally represent the premium Nielsen brand to external stakeholders and within the local industry.
Requirements
- 2 to 5 years of B2B sales or business development experience (Hunter mindset preferred) within or targeting Digital Marketing, AdTech, Advertisers, Media Agencies, or SaaS industries or others.
- Native-level Japanese (essential for local client negotiations).
- Business-level English (essential for internal global communication).
- Strong interpersonal and presentation skills with a collaborative, team-oriented mindset.
- Well-organized with excellent prioritization skills and meticulous attention to detail.
Skills
- Sales pipeline management
- CRM tools
- Client presentations
- Commercial proposals
- Product optimization
- Interpersonal skills
- Presentation skills
- Prioritization skills
- Attention to detail
Location
- Japan
Work Type
- Full-time
Experience Level
- Mid-level
- 3 to 5 years
About the Company
- Nielsen is the global leader in third-party media and digital advertising measurement.
- Operating as a trusted provider of media currencies and insight data, we power transactions across the entire media ecosystem—including Advertisers, Agencies, Broadcasters, Publishers, and Digital Platforms.
- Japan remains a critical growth market for our Audience Measurement business in Asia, with future introductions of global Cross-Media solutions planned.