Impress employers and recruiters.
Choose from hundreds of resume examples.
Impress employers and recruiters.
Choose from hundreds of resume examples.
Tailor your resume to this GTM Specialist - Based in Austin, Texas (Relocation Support Provided) role.
Rezi rewrites your resume against ShopBack's job description. Free.
Tailor your resume to this GTM Specialist - Based in Austin, Texas (Relocation Support Provided) role.
Rezi rewrites your resume against ShopBack's job description. Free.
Don't guess if your resume is good enough.
See how it scores against the GTM Specialist - Based in Austin, Texas (Relocation Support Provided) posting at ShopBack — free, in seconds.
Don't guess if your resume is good enough.
See how it scores against the GTM Specialist - Based in Austin, Texas (Relocation Support Provided) posting at ShopBack — free, in seconds.
About the Role
This is a single AI-native seat that owns monetization, CRM, and product marketing, directing campaigns end-to-end from strategy through results. You will work closely with the General Manager and cross-functional counterparts, developing strategic judgment and independence.
Responsibilities
- Own and support monetization strategy for app, web, and browser extension in partnership with the Business Development team.
- Manage the CRM journey end-to-end: acquisition, activation, retention, and win-back.
- Enhance product marketing: sign-up flow optimization, new feature launches, and upgrades to existing features.
- Own core marketing systems, including Needle and Braze.
- Support campaigns end-to-end: set strategy, brief work, and stay accountable for results from idea through measurement and iteration.
- Translate platform and customer data into GTM strategy, then shape campaigns that bring that strategy to life.
- Partner cross-functionally with Growth, Business Development, and Product on launches requiring GTM involvement.
Requirements
- Fresh graduate or early-career (0-2 years) in business, economics, marketing, or a related field.
- Prior experience in marketing, ideally in a startup/growth environment.
- AI-native: use AI tools as a default way of working.
- Strong business acumen with genuine marketing curiosity and intuition.
- Comfortable being closely coached and ready to grow into more independence.
- High ownership, low ego.
- Data-driven decision-maker with strong analytical skills.
Skills
- AI tools
- Marketing strategy
- CRM
- Product marketing
- Campaign management
- Data analysis
- SQL
Location
- Austin, Texas
Work Type
- Relocation support provided
Experience Level
- 0-2 years
Education Level
- Business
- Economics
- Marketing
- Related field
Benefits
- Career growth opportunities
- Competitive compensation based on performance
About the Company
- The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 20 million active members across 13 markets.
- In 2025, the Group continued its global growth with its expansion into North America.
- Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day.
- The platform enables merchants and brands to engage with their members in a cost-effective manner.
- Founded in 2014, ShopBack powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners.
- ShopBack has rewarded shoppers with more than US$900 million (over S$1 billion) in Cashback to date.
- Through its innovative offerings, ShopBack continues to create value for both members and merchants.
- ShopBack Pay offers members a convenient and rewarding payment option at checkout.