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About the Role
As a Mid-Level Social Media Manager, you will quickly take on responsibility and significantly shape the social media presence of our clients. You will plan and conceptualize social media strategies independently, conduct workshops, and manage content productions in direct customer contact.
Responsibilities
- Plan and conceptualize social media strategies independently.
- Conduct workshops and content productions in direct customer contact.
- Deliver leading insights and trend observations as a strategic basis for creation.
- Ensure close collaboration within the team.
- Evaluate existing ideas, provide valuable impulses for concepts, and develop own, bold creative approaches.
- Manage influencer collaborations from A to Z, including strategic research, selection, operational handling, and relationship management.
- Independently create and develop editorial plans for various social media channels in close coordination with the team.
- Handle publishing for clients.
- Write engaging captions and post texts, and prepare content editorially.
- Optimize and quality control all social media activities.
- Create meaningful reports and derive data-based campaign analyses.
Requirements
- Creative and experienced social media expert with a passion for outstanding content.
- Ability to bring corporate brands to life through brilliant texts and creative ideas.
- Solid professional experience in social media management, ideally gained in a creative or digital agency.
- Active use of Instagram, LinkedIn, and TikTok.
- In-depth knowledge of other relevant platforms (e.g., Pinterest, YouTube, Reddit, Twitch) and understanding their relevance for companies.
- Proactive trend identification.
- Passion for creative, bold advertising.
- Good sense for the right tonality for different target groups.
- Abundant own ideas.
- High standards for own work, meticulous, structured, and able to maintain an overview even in busy periods.
- Very good communication skills.
- Negotiation skills in German and English (written and spoken).
- Motivated, constructive, with a good heart and a great joy in close teamwork.
- Team spirit and humor.
- Willingness to share knowledge in a great team.
Skills
- Social Media Strategy
- Workshop Facilitation
- Content Production
- Trend Scouting
- Influencer Marketing
- Editorial Planning
- Publishing
- Copywriting
- Campaign Analysis
- German
- English
Location
- Berlin
Work Type
- Full-time
- Mobile Office (three days on-site)
Experience Level
- Mid-Level
Benefits
- Mobile Office option (three days on-site)
- Access to WPP training network, including LinkedIn Learning
- Support for private pension plan and company savings plans
- Anniversary bonuses in the form of additional vacation days
- Job bike option
- Extended company health insurance with an additional budget of up to €300 per year
- Access to Employee Assistance Program TELUS Health
- Free use of Headspace app
- Subsidized Gympass membership
About the Company
- Social.Lab Germany is a dynamic and fast-growing agency, powered by the creative strength of the global Social.Lab and Ogilvy network.
- We develop social media campaigns for national and international top brands that truly make a difference.
- Our focus is on strategic consulting, excellent creation, and measurable results.
Equal Opportunity
- We believe in the power of diversity and collaboration. We can only face the challenges of today's world together.
- We are committed to evaluating all qualified applicants for the job solely based on their abilities and generally regardless of age, gender, ethnicity, sexual orientation, disability, or religion.