About the Role
We are seeking a responsive, highly organized, and client-focused Account Supervisor to manage the day-to-day operations of key integrated client accounts within dynamic retail environments. You will serve as the primary operational anchor and daily point of contact for clients, ensuring complex 360-degree integrated campaigns are executed flawlessly, on strategy, on time, and on budget. While this role does not involve direct team management, you will act as a central project lead, collaborating closely with cross-functional agency teams to drive campaigns, resolve operational challenges, and foster strong client relationships.
Responsibilities
- Serve as the primary daily contact for client brand and retail marketing teams, maintaining clear communication and a high level of trust.
- Manage client expectations regarding timelines, deliverables, scope, and budget, proactively tracking progress and providing clear meeting agendas and recaps.
- Understand client business objectives, retail landscape, promotional calendar, and brand guidelines to ensure agency work aligns with business goals.
- Oversee end-to-end execution of integrated, multi-channel campaigns (digital, TV/video, print, OOH, social, CRM, e-commerce, and in-store/POS activations).
- Partner with strategy and creative leads to guide projects from creative brief approval through final production and campaign launch.
- Track workflows, risks, and approvals, ensuring all internal stakeholders and cross-functional teams meet key milestones.
- Manage the delivery schedule of assets, distribution lists for store/dealer materials, and digital channel specifications.
- Manage account finances, including project scoping, fee tracking, production estimates, client approvals, and monthly billing reconciliation.
- Collaborate with production and finance teams to ensure projects remain profitable and within approved budget parameters.
- Proactively track project scope changes.
- Partner with media and analytics teams to track campaign performance, gather insights, and present campaign recaps to clients.
- Maintain a strong curiosity for retail trends, shopper behavior, and competitive activity within the client's industry.
Requirements
- 4-6 years of account management experience within an advertising, marketing, or digital agency.
- Proven experience executing integrated, multi-channel 360-degree campaigns (digital, social, video, CRM, and retail/POS materials).
- Prior experience with clients in brick-and-mortar retail, e-commerce, FMCG/CPG, or automotive dealer networks is strongly desired.
- Ability to confidently manage project budgets, estimates, vendor costs, and billing processes.
- Excellent written and verbal communication skills, with the ability to confidently lead client meetings.
- Strong project management and multi-tasking skills in a fast-paced environment.
- Ability to drive initiatives independently, anticipate client needs, and proactively solve problems without direct team delegation.
- Natural ability to build strong working relationships with creative, strategy, media, and production departments.
- Meticulous approach to proofreading, campaign specifications, timelines, and financial tracking.
Skills
- Account Management
- Integrated Campaign Execution
- Retail Marketing
- E-commerce
- FMCG/CPG
- Project Management
- Financial Management
- Client Communication
- Cross-functional Collaboration
- Problem-Solving
- Attention to Detail
Location
- Kansas City
- New York
- Detroit
- London
- São Paulo
- Shanghai
- Singapore
- Sydney
Work Type
- Full-time
Experience Level
- 4-6 years
Salary/Compensations
- $65,000—$115,000 CAD
About the Company
- VML, a WPP company, is a creative company that combines brand experience with commerce to create connected brands that drive growth.
- VML is recognized for its innovative and award-winning work, prioritizing people for its top-tier clients.
- VML is recognized by The Forrester Wave™ reports as a leader in various service categories.
- VML Health is one of the world's largest and most awarded life sciences agencies.
- VML's global network is powered by 26,000 talented individuals in over 55 countries.
- WPP is the trusted partner for the world's most recognized brands.
- WPP combines media intelligence and data solutions with world-class creativity, next-generation production, transformative enterprise solutions, and strategic expertise.
- WPP is powered by exceptional talent and its agency marketing platform, WPP Open.
Equal Opportunity
- At VML, we are committed to fostering an inclusive, stimulating work environment that also allows for career advancement.
- Our Inclusion, Equity, and Belonging initiatives, along with the VML Foundation, reflect our determination to give back to our neighbors and make a positive impact in our communities and beyond.
- Our people are the heart of our organization. They are creators, doers, innovators, builders, or thinkers who not only drive marketing but also experiences that resonate in every action and interaction.
