About the Role
This role involves explaining the synergy between Paid Search performance and business data to achieve client commercial results. You will conduct data analysis to identify trends, diagnose issues, and drive performance improvements through day-to-day optimization of Paid Search campaigns on platforms like Google Ads. The position requires building, analyzing, and interpreting large datasets to generate insights and opportunities, producing clear client performance reports, and conducting full-funnel account audits.
Responsibilities
- Explain how Paid Search performance and business data work together to deliver commercial results for clients
- Use data analysis to uncover trends, diagnose issues and drive measurable performance improvements
- Day-to-day optimisation of Paid Search campaigns across Google Ads and related platforms
- Build, analyse and interpret large datasets to extract insight and opportunities
- Produce clear, compelling performance reports for clients
- Conduct full-funnel account audits to identify growth and efficiency opportunities
- Develop testing roadmaps and optimise toward client goals
- Collaborate with internal teams to align PPC strategy with broader digital activity
- Support the rollout of automation, scripts and data-driven workflows
- Participate in new business pitches and create supporting materials
- Maintain a strong understanding of platform changes, industry trends and best practices
- Provide proactive client communication, sharing insights and recommendations regularly
- Document processes and contribute to improving ways of working
- Mentor junior team members where appropriate
Requirements
- Deep understanding of Google Ads
- Strong proficiency in Excel/Sheets
- Ability to interpret complex datasets and translate them into actionable insight
- Strong communication skills and confidence explaining performance to clients
- High ambition, curiosity and a desire to go above and beyond
- A proactive mindset with a passion for continuous learning
- Ability to work collaboratively within a high-performing team
- Strong attention to detail and a commitment to delivering high-quality work
- Comfortable managing multiple campaigns and priorities simultaneously
Skills
- Paid Search
- Google Ads
- Data Analysis
- Excel
- Sheets
- Reporting
- PPC Strategy
- Automation
- Client Communication
Location
- Leeds
- Manchester
- London
Work Type
- Home working allowance
Salary/Compensations
- Leeds: £34,000 - £40,000
- Manchester: £37,000 - £42,000
- London: £40,000 - £45,000
Benefits
- Pension - Matched up to 4%
- Health - Private medical insurance
- Family - Enhanced maternity, paternity & adoption pay
- Flexibility - 25 days annual leave, Christmas shutdown
