Content Marketing Manager at Compass Education | AU | Rezi

Content Marketing Manager at Compass Education

Content Marketing Manager

Compass Education · AU

3 weeks ago

Content Marketing Manager

Compass Education · AU

24 days ago
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About the Role

This role is for a commercial content marketer who wants their work measured in pipeline, not page views. You will own the content engine that drives top-of-funnel demand and lifts our bookings rate, spanning customer and product marketing. You will translate the Head of Marketing’s strategy into a sharp, funnel-aligned content calendar that gives sales something worth talking about. You will also help run the HubSpot lead funnel, marketing operations, digital marketing and event content support. This is a growth-stage opportunity in a fast-moving EdTech scale-up, reporting to the Head of Marketing and working closely with Sales, Customer Success, Product and the wider marketing team.

Responsibilities

  • Build and own a funnel-aligned content calendar for Compass’ LinkedIn presence and wider channels.
  • Translate strategic briefs into clear, actionable production briefs, and manage agencies and freelancers.
  • Scale organic content into a repeatable pipeline to feed LinkedIn paid media.
  • Write and edit commercially minded copy across formats (social, long-form, email, landing pages, sales-facing assets).
  • Blend customer and product marketing to create content that moves prospects through the funnel.
  • Optimise the HubSpot lead funnel to improve conversion rates.
  • Support the migration from Zoho to HubSpot and help embed HubSpot as the marketing spine.
  • Track content and campaign performance in HubSpot, reporting on pipeline and bookings.
  • Revamp sales enablement content (decks, one-pagers, case studies, battlecards).
  • Partner with Sales and Product to keep messaging current and differentiated.
  • Support digital marketing execution across LinkedIn, email and web.
  • Provide content support for key events and campaigns.
  • Bring a test-and-learn mindset, using AI tools to work faster and smarter.

Requirements

  • 2+ years’ experience in events, marketing or a related field, ideally within the EdTech sector.
  • Strong technical confidence, with experience using tools such as Monday.com, Canva and CRM platforms (preferably Zoho or HubSpot), along with email marketing programs.
  • Excellent written and verbal communication skills.
  • Ability to collaborate effectively across teams and stakeholders.
  • Strong organisational and multitasking capability.
  • Proactive and structured approach to work.
  • High attention to detail.
  • Positive, collaborative mindset.
  • Ability to thrive in a small, fast-paced team environment.
  • Strong initiative and ownership.
  • 3+ years in B2B SaaS marketing, ideally in a fast-paced, high-growth environment.
  • Strong copywriter who can move between strategic messaging and hands-on production.
  • Experienced with CRM and marketing automation, HubSpot strongly preferred.
  • Proven agency manager who can brief well, manage vendors and get high-quality work delivered on time.
  • Data-driven: connect content to pipeline and bookings, and use performance data to decide next steps.
  • Commercially minded, self-directed and energised by a growth-stage, high-expectation environment.
  • Fluent with AI tools as a daily way of working.
  • A valid Employee Working With Children Check.
  • A satisfactory National Police Check.
  • Verification of unrestricted work rights in Australia.
  • A valid Australian Drivers License.

Skills

  • Content Strategy
  • Content Production
  • Content Calendar Management
  • Agency Management
  • Freelancer Management
  • Copywriting
  • Editing
  • Brand Voice Consistency
  • Customer Marketing
  • Product Marketing
  • Marketing Operations
  • CRM
  • HubSpot
  • Zoho
  • Lead Funnel Optimization
  • List Management
  • Segmentation
  • Data Hygiene
  • Performance Tracking
  • Reporting
  • Sales Enablement
  • Digital Marketing
  • Email Marketing
  • Event Content Support
  • AI Tools
  • Monday.com
  • Canva
  • Written Communication
  • Verbal Communication
  • Collaboration
  • Organization
  • Multitasking
  • Project Management
  • Time Management
  • Attention to Detail
  • Problem Solving

Location

  • Australia

Work Type

  • Hybrid
  • Full-time

Experience Level

  • 2+ years experience
  • 3+ years experience

Benefits

  • Hybrid working environment
  • Learning and development opportunities
  • Dedicated PD budget
  • 24/7 access to Employee Assistance Program (EAP)
  • Parental leave program
  • Supportive, inclusive culture
  • Chance to grow alongside a fast-moving, ambitious organisation
  • Chance to build a content engine from the ground up
  • Direct exposure to marketing leadership

About the Company

  • Compass is a global provider of School Information Systems (SIS), supporting thousands of schools across Australia, Ireland and the UK.
  • We are backed by EQT and are scaling fast.
  • We are an EdTech scale-up.

Equal Opportunity

  • Compass is proud to be an equal opportunity employer.
  • We embrace and celebrate diversity and are committed to creating an inclusive environment for all employees.