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About the Role

We are launching a new products function and need someone to build its sales and growth engine. This role offers the freedom to develop strategy, messaging, and outbound systems within an established business, with a clear path to integration into our broader sales organization as the function matures. Initially, you will focus on launching a new product line adjacent to our core custom sock business, influencing its go-to-market strategy and the function's growth.

Responsibilities

Build and execute the outbound strategy, creating and optimizing email sequences, cold-calling campaigns, and prospecting motions to generate qualified pipeline.
Own the full sales cycle, managing opportunities from initial outreach through client communication, service, and close, ensuring a strong customer experience.
Shape the go-to-market approach by partnering with marketing, operations, design, sales, and leadership to identify target markets, refine messaging, and uncover growth opportunities.
Create sales content, developing messaging, snippets, and client-facing materials to improve outreach effectiveness and support new product launches.
Measure and optimize performance by maintaining CRM accuracy, tracking key metrics, and using data to improve outreach, conversion, and pipeline generation.
Build the playbook by documenting successful processes and best practices for scaling the function.

Requirements

Strong sales instincts paired with a personable, consultative communication style.
Marketing and business acumen, with an interest in positioning, messaging, and market opportunities.
Experience managing outbound prospecting, sales pipelines, and CRM workflows.
Comfortable wearing multiple hats across sales, client relationships, and light content creation.
Curious, resourceful, and excited to experiment with new approaches.
Direct executive support and mentoring will be provided.

Skills

Outbound strategy
Sales cycle management
Go-to-market strategy
Sales content creation
Performance measurement
CRM management
Prospecting
Cold-calling
Client communication
Messaging refinement
Market opportunity identification

Location

Remote

Work Type

Full-time

Experience Level

Mid-level

Salary/Compensations

$75,000–$85,000/year base
Guaranteed OTE 25% of base for the first 6 months ramp period

About the Company

Sock Club is a company that delivers memorable experiences and quality custom products in innovative ways.
We have worked with brands such as Google and Linkedin, and clients like Bad Bunny, Billie Eilish, and Kacey Musgraves.
We believe no task is insurmountable when cultivating a collaborative team of innovative minds.

Equal Opportunity

Sock Club is committed to providing a workplace free from discrimination or harassment.
We expect every member of the Sock Club community to do their part to cultivate and maintain an environment where everyone has the opportunity to feel included, and is afforded the respect and dignity they deserve.
Decisions related to hiring, compensating, training, evaluating performance, or terminating are made fairly, and we provide equal employment opportunities to all qualified candidates and employees.
We examine our unconscious biases and take responsibility for always striving to create an inclusive environment that makes every employee and candidate feel welcome.