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About the Role

The Dedicated Communications Account Manager role manages the promotional strategy, marketing, and communications development for a large national Plan Sponsor, working closely with Account Executives and clients to develop annual promotional strategies and identify communication channels. This role also involves content creation for various client needs, including clinical topics and mental well-being communications.

Responsibilities

Strategically reach employees with targeted comm materials based on client needs
Partner with client vendors to plan, create and integrate information and services throughout multiple communication channels for select partners by producing: Vendor ecards, Flyers, Monthly promotions and service blurbs, Website copy
Work closely with client’s Operation team to create tailored monthly communications in various channels, including Awareness topics toolkits, Manager/HR Internal newsletter, and Ad Hoc requests for HR/MGR support
Work closely with the client-specific teams and resource groups to create tailored communication in multiple channels, such as Promotional materials, Events, Internal channels to promote services, Mental health awareness topics, Service tiles, Resource Guides, Flyers, Targeted promotions for employees for benefits and services
Develop standard monthly communication including: Monthly toolkit ecard, hard copy flyer and website materials
Develop benefit fair materials
Annually review and propose material and content updates for: Annual Calendar, Toolkit template, Messaging, Lanyard cards, Promo materials and giveaways, Service sheets, Brochure, Ad hoc promotions
Presents content and materials to client in working sessions
Develop custom content for urgent and crisis related needs with tight turnaround times
Facilitating translations of materials, as needed
Working with the other operations teams to develop custom local resources
Present strategy and content in on-going calls, both internally and externally
Attends onsite client meetings/events as requested for: Annual reviews, Communications-focused meetings, Health fairs
Monthly utilization reporting including: Campaigns, Website utilization, QR Codes, UTM tracking
Collaborates with the overall engagement team to ideate new content materials that will benefit and meet the Plan Sponsor’s needs
Meets urgent deadlines for immediate requests that are outside of the normal turnaround timeframe.

Requirements

3-5 years Marketing experience
3-5 years strategic planning and execution
Strong writing experience
Organizational experience required
Attention to detail
Strong promotions and planning experience

Work Type

Full time

Education Level

Bachelor's or Master's degree or equivalent work experience

Salary/Compensations

$54,300.00 - $159,120.00

Benefits

medical, dental, and vision coverage
paid time off
retirement savings options
wellness programs
other resources, based on eligibility

About the Company

We’re building a world of health around every individual — shaping a more connected, convenient and compassionate health experience.
At CVS Health®, you’ll be surrounded by passionate colleagues who care deeply, innovate with purpose, hold ourselves accountable and prioritize safety and quality in everything we do.
Join us and be part of something bigger – helping to simplify health care one person, one family and one community at a time.

Equal Opportunity

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state and local laws.